Darby is an entrepreneur who became the world's first verified Jasper user in December 2020 and founded Gen AI University in 2021—18 months before ChatGPT launched. Since then, he's co-created AI curriculum for UC Berkeley's Changemaker program, facilitated hundreds of private AI workshops, and helped thousands of entrepreneurs implement AI systems that have influenced millions in revenue. He's the author of Buyer's Brief, creator of the MarketSauce® method, and has been quoted in Forbes, The New York Times, and The Verge on AI-powered content creation, book writing, and workflow automation. He now runs an AI implementation mastermind, architects AI systems, and co-hosts SideHustle® LIVE, the comedy game show for entrepreneurs in Austin, TX.
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