Frequently asked questions
What Gen AI University is, who it is for, and how to start building an agentic company.
What is Gen AI University?
Gen AI University is where founders build agentic companies. It is the room, the community, and the video library where you install the human and AI systems that run your business across sales, marketing, and operations. Read the full story.
Is Gen AI University a course?
No. It is not a course, a curriculum, or a coaching program. It is an install: you build a working system alongside other founders doing the same thing, instead of sitting through lessons. You own what you build.
How much does it cost? Is it free?
The Gen AI University community is free to join. You can join the community and start watching the video library at no cost.
Who is Gen AI University for?
Founders and executives who already run a real company, are AI power users, and want AI to take on real operating responsibility, so they can buy back time and grow past the founder bottleneck. If you would rather own a working system than watch a curriculum, this is for you.
What does "agentic" mean?
Agentic means moving from using AI to operating a company that AI helps run. Instead of prompting a chatbot task by task, you build agents and systems that carry out real work, so the business runs on the systems, not on you.
Where does the community live?
The community lives on Skool. It is where founders share what works, ask questions, and build together. Go to the community.
How do I get started?
Start by watching a few builds in the video library, then join the community to build alongside other founders. You can also get implementation moves in your inbox.
What tools do you focus on?
The current builds center on Claude, Claude Code, and Codex, plus the MCP connectors that link them to the tools you already run. The video library has step-by-step walkthroughs for connecting Claude to Gmail, Notion, Gamma, Firecrawl, Microsoft 365, and more.
Who is behind Gen AI University?
Gen AI University was founded by Darby Rollins, the first verified Jasper user and an early certified AI trainer who helped grow that community as the tool scaled from zero to a $1.5 billion valuation. Learn more about Darby.
Do you offer corporate training or speaking?
Yes. For press, speaking, or corporate training, reach out on the contact page or email hey@genaiuniversity.com.
How often is new content published?
New builds are published to the YouTube channel and added to the video library on an ongoing basis. Subscribe on YouTube to catch each one.