Jasper AI Recipes: How to Streamline Your Workflows with AI

Full video transcript

Hey what’s going on Darby here from the AI author in this video it’s going to be me and Austin Distel from Jasper AI there’s CMO going to be breaking down Jasper recipes and how to use AI uh these pre-built templates essentially that download into your Jasper account to help you streamline your process and become more productive producing better content faster ultimately level up your content creation with Jasper recipes so you’re going to be seeing right here in this video the cutting edge of what we’re doing at the AI author what we’ve been spending the last

Like two years improving on these processes to help you learn how to make your own recipes we’re going to walk you through four examples of different ways that you can use recipes different types of recipes we’re going to cover some things related to the different variables that I think you’ll find really interesting that a real game changer when it comes to writing inside of Jasper so take a look inside of this video you know you might want to have your Jasper account pulled up to to go along you can find all these recipes inside the

AI author cookbook as well as the post that this is linked to inside the Jasper community and the offer inside of this video of course is to join us inside of our cookbook community for more advanced Jasper training and if you’re looking to develop your own recipes and for help and our support from myself and my team then we do have programs available for that as well as custom recipe builds that were available to chat about and see if it makes sense for us to work together directly on that so you know otherwise just dive

On in this is going to be a super valuable training I promise you that much and there’s a lot to cover inside of this hour so excited to see what you guys can create on the recipe side and let us know in the comments what uh recipes you’re looking to create what maybe some gold tips or you know golden nuggets that you found and pulled from here that you’re going to be using inside of Jasper and all in all we’d love to see inside the cookbook of course but until then enjoy the video hey what’s

Up Jasper nation we’re back on demeo how about that y’all probably already know Darby rollins but if not let me introduce him uh he’s definitely the foremost expert in using Jasper uh it might be because he was the very first person to ever use Jasper uh this guy is taking it um from being just uh hey Darby you know what do you think about this thing he was a copywriter wrote um you know some books about copywriting is one of the top copywriters on Upwork for Amazon listings so um you know he really helped us

Train Jasper uh on several use cases and now today he’s figuring out how to do recipes which is the focus of today’s training if you guys don’t know about this really secret cool feature of Jasper recipes imagine if you had your assistant that could follow your directions you could be like hey Jasper write me an email about the Austin Texas real estate market ask to get a coffee and then Jasper would write that email it’s a command but then maybe you want to get a little bit more specific what if there’s a series of questions

Like a standard operating procedure that you would like Jasper to follow in an order and it would always reference the stuff above to get smarter down below this is where Darby has really taken stride he’s figured out just really custom recipes here so if you have a specific way to write a blog article you know you want to have it formed out this way or if you want to write video sales letters in a specific uh way like here’s where you do urgency and scarcity and social validation there are so many other ways to do

This too you could make this for your own email outreach or how you want to create landing pages so hey Darby why don’t you give us a little tee up into what they’re going to learn today absolutely and great to see everybody here inside of the the comment section i’m going to give you guys a quick run run down of a recipe that we’ve recently developed to help with just streamlining our process of generating ideas now we all have a lot of ideas i’m sure that we degenerate for our businesses all the time and so

This recipe is going to help do just that I want to make sure as i’m sharing my screen can you see this recipe Austin yeah great so this is just a really simple recipe we developed to help again with the idea generation process collaborated with a friend of ours named adrian brambilla on this it’s a really simple recipe but it’s a really powerful recipe i’m going to give you a few um example examples of how to use it um step one here as always is filling up the content brief so what i’m going to do

Is just give Jasper on this left-hand side some general context about what i’m going to be talking about and filling out these um these variables right here the number the topic and the niche and so you’ll see in this and you guys should have access to this recipe as well for being a part of this training um so you can give it a spin yourself but i’m just going to fill out this info here off to the side and you can see i’ve got a little command that i’ve written here to reflect the numbers i’m

Updating inside the content brief i’m going to say I want 10 ideas for let’s say like what the topic is i’m gonna say YouTube video ideas but let’s let’s say i’m in the dog training niche or dog breeding niche dog breeding and so just a few small updates of the content brief here and i’m gonna go ahead and give Jasper a little command shift enter to run this command and now as you can see i’m generating ideas for my YouTube idea um wow at will and and so here’s an interesting thing I want to point

Out with this recipe now is that Jasper’s doing 10 because I told it 10. if I want to tell it 20 I can go over here and update 20. I go back here over to 10 with my cursor and just a simple command j hit that compose button and now Jasper’s referencing that again he wants this to continue going towards that 20 mark so right off the bat if you’re ever struggling with ideas for your YouTube channel this could be for blog this could be for marketing ideas all of that but here’s a fun one

For you guys that are into writing let’s say fiction with Jasper um so keep the number at 20 i’m gonna say fiction plot plot line ideas um and let’s just pick like let’s just say horror stories over here i’m gonna come back over to the command go ahead and click that command shift enter and now we’ve got ideas for stories about objects that can cause death to anyone who possesses it a college campus that’s how to a dangerous creature that stalks students and and as you can see especially for the rapid ideation the rapid brainstorming

Super simple recipe can be modified for so many different use cases and it’s already set up for me so I don’t have to think through this process again and again every time I come back to one to generate uh recipes how cool is that like did your mind just break when you saw Jasper coming up with all of these new ideas uh this is what I actually come to find when I um will go and consult with professional marketers professional copywriters um who granted they feel very strongly about writing their own copy what they tend

To find uh is that they use Jasper most for brainstorming to break through writer’s block to get new ideas fresh ideas and especially within big marketing agencies they want to come up with a lot of ideas for their client then they just use Jasper and do a list it doesn’t necessarily have to print the generate the exact copy you want to use but what if you could use this as a brainstorming tool uh why don’t you all put in the comments what industry you are thinking about using recipes for and we’re going to be sharing

How to do this but you’re going to create them from scratch we’re also going to share a couple recipes that you can download into your account uh for free and so there’s a there’s a lot of cool stuff we’ll talk about today I see several people in here talking about real estate so uh I was talking with uh you would know his name so i’m not gonna drop it a famous real estate person and he was like I have this cold email script that I use but it changes depending on the season and it also

Changes depending on my last outreach and if i’m talking about a different neighborhood that’s hot in the city so those are the three variables that he changes within his email copy to generate interest and uh so we came up with this idea of okay well what if we did variables hey Jasper say um you know start an email to one of my prospects saying uh it’s summertime in Austin Texas in the travis county uh market is really hot and so now you give Jasper these three variables and it can write an email based on his

Uh successful scripts now let me propose this to you do you have any successful scripts that you want to productize as a standard operating procedure and teach Jasper that are there any variables that you might want to include these are some of the really interesting ways to use Jasper so now that we know what the what a recipe can do got some ideas on how to insert variables into here how do we really like if this is your first time coming in and it’s your first exposure to recipes like where do we even start what

Are we looking for and it all starts inside of your Jasper account if you can’t see my screen Austin let me know but um it’s good and let’s go ahead and uh increase the screen size a few notches just so it’s easier on everyone’s eyes all right see if I can do is that better yeah that’s great great so inside of your Jasper dashboard we’re talking about recipes and so on the left hand side you see this recipes um section and this is gonna be kind of like the home to all the recipes that you

Bring into your account now the recipes that we’re going to be covering today for demonstration we’re going to be linking those to you here inside of the chat I believe and so whenever you open those recipes up they’re actually going to end up inside of here so you can reference them again and again but also if you scroll on down on this page you’ll see a list of some of the more featured recipes a cold email recipe for example idea factory blog post these recipes have been downloaded thousands of times before by Jasper users all

Around the world and i’ve seen some comments um inside that were asking about Jasper for fiction hero’s journey is a good example of one that could be used for fiction and storytelling character development then we’ve got the perfect non-fiction book for those of you writing problem-solving books and a lot of you guys are writing blogs too Facebook ads so this is a really good place to start um when it comes to recipes and so that’s where you find these recipes and as you kind of go about building your own you may you know end up

Building up maybe your own like spreadsheets for hosting your own set of recipes that you build as they’re kind of customized for your account you’ll also find them here as you begin to run and use them so for example now i’m going to open up let’s just see which recipe we were just using [Music] for to discuss a little bit about like the formatting of some of these recipes so i’ll just pull this one up for example this nonfiction recipe when you open up a recipe this is like this is right before what we call

Running a recipe you’ll see the running create a new dock from the recipe whenever you click run the recipe this is actually going to open up the recipe inside of whatever project you are are working in directly inside of Jasper and so going back to your main screen the bottom left-hand side you’ll see all these different projects so whenever you’re opening up recipes and you want to keep them organized make sure that you’re in the right project for that recipe just a quick tip to help you stay a little more organized there and then in

General as you’re making these recipes you have a few key elements here that you can add in for one yourself for two other people that you’re sharing this recipe with whether it’s teammates or colleagues that you want to teach them on how to use your own recipe you can upload a video to YouTube and include an explainer video right here you have a little bit of room for adding in a description to kind of give a high level overview and then you have the recipe content and so that’s what the rest of this page is

Essentially going to be is this is what’s going to be inside of the and there’s a few helpful links on this page too where you can view your recipes and you can go and check out a little more detail on recipes and the two key things that I want to highlight here when we’re going to be opening up and running this recipe is what to look for like when you’re navigating inside of a recipe that that you might make however you want to format and structure it so that it’s you know easier for you to

Follow um these three dots these blinders right here um the asterisks are going to be uh what Jasper’s not going to be able to look above that it’s not in its it’s kind of when i’m right writing out recipes I like to use them to help break down each specific section because while Jasper might reference this area it won’t reference the area above it but it will as long as this on the left hand side is toggled on it’ll continue to reference my content description and so as you get more comfortable with boss mode and

Using recipes I highly encourage you to just keep practicing and keep improving your content briefs because that’s going to be one of the biggest needle movers in terms of quality in the outputs that that you um that you have and so without going into too much detail on like actually filling out the description debrief for this specific recipe I just want to highlight the key factors that Jasper is going to reference let’s say if you’re looking for a list of book titles right you’re an author and you need to brainstorm ideas for books this command

We’re going to reference your title your content brief your tone of voice and any specific keywords that you give Jasper here on the left and so excuse me and so with any recipe I always start with filling out this left-hand side first because that is going to help give much more context to Jasper to improve the quality of your outputs as well and and you’ll notice these commands are a little more open-ended right it’s right a list of book titles based on concept topic idea and and so this is these are all areas that you

See a command and you want to modify it slightly maybe towards um the exact topic if you’re writing a book on how to like write product descriptions on etsy you might just say based on the the concept of writing product descriptions of it on etsy or as we’ll discuss the variables here a little bit later on you’ll be able to literally reference different key elements inside of Jasper and with that said you know the reason why we named it boss mode is so that it puts you in a position of being the boss and Jasper

Is your assistant and always remember that the better directions you give your assistant the better job they’ll do and so that left hand column where you can give context to Jasper about what you wanted to write about if you do a good job there it’ll do a better job in the document cool so um with that in mind I have a few more examples of how um and these are examples with recipes that you guys will have access to linked here so you can use them for yourself the first one being a uh websites let

Me make sure i’ve got the right one pulled up all right cool first one being a uh a website faq recipe because you know we’re in business we’ve got questions about our business you got to answer those questions Jasper’s a great assistant for helping you develop those questions and also providing answers and so this recipe pretty simple recipe and you know again as most of my recipes that you guys will find start with this kind of theme at the top of it um the content brief right what are the six questions that you want to

Give Jasper for the most context that will help get you the best outputs um you know from Jasper in writing at your content and so um basically what I want to do anytime Darby are you ready to give away this recipe um in the comments totally yeah yeah yeah if you want to share that I think you have the link right Austin yeah so uh which one are we going in right now this is the uh the website faq okay cool all right sharing now so on your screen you should see a little pop-up uh

That allows you to uh download it into your account cool sweet all right so um i’ve kind of got the ball rolling a little bit on this recipe with like what is this recipe specifically is say like I want to like fill out like the faq section on my site or i’m just like saying like what would people even be asking about my business in the first place let’s say I am an e-commerce marketing agency that specializes in helping brands sell more products on Amazon I might want to give a little bit more context like

Who is this for who is it not for we’ll say like we serve e-commerce brands specific to the supplements right just giving Jasper a little bit more of an idea of where we’re heading with this but let’s just say like we just want to give it some content brief some um if you have landing page copy i’ve added this because I use this recipe often is if you have copy already written from let’s say like a website that you want to add in maybe it’s an about us or maybe it’s anything else like inside of

Boss mode Jasper can actually reference about 3 000 characters above it and so that’s where any more context that that you might have is going to go here in that recipe so the Jasper’s going to understand even more about what we’re talking about but notice and I might need to run this command a few different times just fyi sometimes it works on the first one sometimes it takes a couple to go but i’ve set this up to kind of be two commands in one because if all I did was write a list of 10 faqs

It’s going to write those faqs out directly but because i’ve added list out each 1 through 10 and after provide an answer in order like i’m commanding Jasper to do it in this very specific structure and so I just did command shift enter and so you can see question one what services do you offer and so I didn’t tell it anything about keyword research optimization but Jasper’s smart it knows a lot about marketing and there’s a lot about Amazon really my role right now as i’m building out this part of my website or what i’m

Doing is i’m kind of like that like the editor now and i’m looking at them like this this makes sense is this going in the right direction how much do we charge do I want to add more information on that or is that really the case what is your success rate right like what are all the questions that someone might have to answer about your product your offer your service and ask Jasper to help you you know with that out do you have case studies do you have qualifications right if that any of the effort

Anything it’s helping me get the ball rolling so that I could start to expand and elaborate a little bit more on on this process if I don’t have a 30-day cancellation notice or maybe I do that might be the case and if I know that Jasper’s on a good roll again you can come back up here it stopped at 10 because I told the 10 I went back up top 20 faqs and it didn’t do that one so if it doesn’t necessarily reference at that time because Jasper’s thinks and like recognizes patterns and how it

Builds and gets smarter as you write i’m just going to start with 11 dot and then click command j and so this gets it back on that kind of role and keeps it going towards essentially just answering all these questions that i’m going to want to have to include on my website and all good questions seem all very relevant with you know kind of where we’re at again the more context that you’re bringing into this recipe specifically Jasper’s going to be able to develop and improve on those commands um with a lot more accuracy because

You’re bringing that in so cool that’s I love it yeah so we’ll go into like a few of these different recipes Darby is really just opening pandora’s box for you right now to show you all the different ways to use Jasper so for example faqs might take a long time to write and Jasper can quickly write them for you you might have to update them based on your own policies like is your refund policy 30 days or seven days etc and if you included that in the brief then it should know that information and reference

It there’s been a few questions about uh can Jasper cite sources or um any links and um I think this question stems from a lack of understanding how Jasper works so yes it’s read the internet and it knows pretty much about everything but when it writes it’s not citing or using information from any one source rather it’s combining all of its knowledge to create new content and so we’ve even included a plagiarism checker within Jasper we’ve partnered with our friends over at copyscape and uh in the top corner you can click on the plagiarism tool

It runs it and just for a couple cents we’ve already gotten you a deal hooked up then you can go and look at and just confirm that there’s no plagiarism in there uh 99 of the time there’s not but you might want to check it just to be sure all right um also in the top corner there’s a little question mark for you to be able to see all of the commands um a directory of available commands but the truth is you can basically say whatever you want to Jasper you can say hey Jasper come

Up with a new name for my baby and it will literally like generate a whole bunch of new names um so just know like it’s actual artificial intelligence you can speak to it and it will understand what you’re asking real quick I also saw some some inquiry about the idea generating recipe as well um Austin I know if you want to link that now or at some point while we’re going through I do have another recipe that i’d like to dive in as well and give you guys another example that we have to share here

As well cool so i’ve got another recipe that I want to demonstrate for you guys with a little bit more variables in it now kind of we’ve talked a little bit about variables and really like this is something that we’ve been exploring a lot deeper over the past like month or two specifically just with like where can we really push these variables and we’re learning new stuff about them every single day every single week as you guys discover more uses with these commands too we’ve got an awesome community and love to kind of like share

Information lift each other up so um as you guys are like discovering new commands please go ahead and show them inside the Facebook group you know show people what you’re finding to do with really cool stuff with Jasper and let me jump into this next one here now this next one I think you guys are gonna and by the way with commands I just want you to think how Darby’s thinking is you can create these for the community so if like you’ve concocted one that’s like really good and you vetted it you can actually publish

And have other uh people in the community use yours and you can even include a video and things like that so um sharing is caring y’all absolutely all right let’s jump back in here guys so this is the elevator pitch to landing page recipe um made this one about a month or so ago um and to be honest with you guys I didn’t even think about turning this into like a full-blown recipe the way that you see it here I was trying to create this recipe to literally just be an xyz statement we do x

For y so they can z right like a very common framework uh formula for like your elevator pitch right what do you do how do you explain what you do in a very short amount of time um and this is kind of like when we started experimenting with variables a lot more as well so what you guys will find whenever you download this into your account you’ll see that this is the copy and paste get this into uh the content brief and so that’s really my first step here with the way that this one’s set

Up I paste that in with all of this meant like on purpose I added it in here for that extra extra context you want to start filling that out with basically like what um your product your service and otherwise and so i’ve actually already done this in the example and so I just wanna i’m just gonna for the sake of time um show you with the example that that we used in building this recipe out um is we have a few variables here right p is the problem not having your clothes fit right you know

And this is going to be for like busy parents right in the let’s see what the insert your product or service portrait photography ideal customer client busy parents the benefit they receive you know getting high quality artistic photos to display in your home and how do you offer this solution in person photo shoot right and so um for whatever your your product your service offer is what’s the problem you’re solving you know who what’s your product who’s your ideal customer client what are the benefits they experience and how do you deliver it but just answering

A few simple questions um this actually has a few examples here that we’re going to start with and so that was an example output but I just i’m going to bring that down and then let’s like evaluate the structure of this setup pitch for x that helps y do z make sure to address p that positions x for the solution with o as a delivery mechanism right we only have like what 200 characters inside of a command to run and there’s no way we would have been able to tell Jasper this inside of one command

If we had to write out portrait photography busy parents what we’re really doing is compressing the command by utilizing the content brief and then like let’s see how this works can Jasper write us a compelling elevator pitch that touches on each thing right here well let’s see looking for high quality artistic portraits to showcase in your home look no further than x y and z so the reason to call it out here while it’s saying is is x y and z it’s pulling that still from here right and so we could easily like replace this

X y z with like you know custom photography right right we specialize in custom let’s use custom family photography i’m going to take that because I realize that I want Jasper to continue referencing that for i’m not i’m going to say brand because right now i’m trying to tell Jasper what i’m going to be talking and custom family photography I could add that brand in here as well but here we go like that’s a pretty solid elevator pitch if I you know i’m looking at it I mean any comments on your end Austin we could

Easily like read yeah I mean that’s pretty sweet uh and the comments are freaking out I also just added uh your third free gift from Darby today is the elevator pitch landing page this is more of an advanced recipe as you can see uh he’s using all the bells and whistles from um you know the content description on the left hand side variables commands with variables inside of them it’s pretty cool uh and like this is this is literally cutting edge stuff on uh the fringe of marketing meets AI um and so even if it’s

Like not exactly what you want to do how fast did you get through writer’s block and get like 80 of the way there and now you can finesse it the way you want to um if you are someone who sells information a coach consultant uh even agency author uh speaker etc then you could package uh a recipe based on your own brand and uh give that away for free to your audience um and so I know recently Darby didn’t you do um a recipe off of this book yes yes we have that one as well

Um that was not the b style recipe the beast of a recipe but for example like he turned a book into an actionable recipe to help the audience you know if like um the ask method with ryan levesque you know there’s a specific way he goes uh you know grabbing attention etc and then you can now put that into a Jasper recipe and help your audience so like there’s all of these ways that you can think about um you know for your own business packaging that into a recipe um and if you didn’t want to

Do it obviously Darby uh his service is doing that for you yeah and something I want to kind of maybe piggyback on with that in mind is like what we’re seeing now like inside of the community especially with like consultants and coaches that have like these really high level tested and tried frameworks is creating a recipe if not to like go and like sell it as a service for like new business but to like onboard clients to your own like current offerings if you are asking the same clients clients the same series of questions to

Get to a result where you can now come in and be most effective like educating your clients and walking through recipes with them can take something that could take like a three hour deep dive offer call into like a 30 minute let’s run through this recipe real quick right and so you can get into like taking and um you know you know developing action but I do want to jump back into that recipe again Austin because that was that was the tip of the iceberg and um there’s been a few people uh as well asking

For a vsl recipe and I can just tell you good news is on the way Darby and I are working on something pretty sick so with yeah the man that invented the vsl so uh with that said go ahead Darby the floor is yours cool so um I did see someone mention why did it say xyz instead of brand name um well just I just did update the content brief once I saw that this is a recipe for brand equals customer family if you just removed brand and just had that customer family photography it probably

Would have referenced that as well but like how powerful can arrest an elevator pitch really be like what can we do with this simple paragraph that gives someone the one minute overview of our business well what you do is you scroll down this recipe a little bit and you copy and paste the winning xyz statement so now i’ve got the elevator pitch and i’ve got a series of these commands written out already I see this one is actually a duplicate command so i’m going to delete that one not a big deal and write a compelling

Offer for oh so let’s go ahead and see what this kind of like starts to develop for like I want to create an offer now around our in-person photo shoots and so commanding Jasper write me a compelling offer we’re excited to offer free in-person photo shoots to new customers guaranteed to be thrilled results you know don’t wait book your session cool sounds pretty cool who can say no to a free photo shoot especially if you’re a busy parent who wants these high quality photos of their children right so I just ran that command and now

It’s because it’s pulling right from the y over here and we could update these these commands too like as as we find like new commands that work inside of here to be even more and more detailed but you can see just because we’ve already given Jasper the context what is the product explain it in detail this is what we do why do people need it what is what is why desire most people need photos because they you know have a physical representations of the loved one they can hang on the wall they put in albums

I think that’s true you know they may want to also capture this right and so like here’s like again back into that brainstorming like like why does somebody need this product why do they desire it you know and so like you can keep running these commands again and again until you find that one that really captures what you’re looking for here and I think we’re on a pretty good role paragraph or paragraph like how do they get it delivery method in person photo shoots it’s a perfect way and you know Jasper putting a cap on

Everything with a little call to action go ahead and book your session today but now we’re getting into the benefits of things right so i’m like cool like I know my product I know who i’m serving I know what I have to offer and the problems they solve now I need to find a list of benefits boom capture beautiful timeless portraits to your loved one get high quality photos that will last a lifetime right relax and enjoy the experience right perfect for busy parents who want to capture their children’s personalities say oh I didn’t want

To finish up there i’m going to say now go back up to this command write a list of odd number 17 benefits here go back to the end of this last line and i’m betting that Jasper recognizes we want to talk about a lot more and keep giving me those benefits right lifts me out all those benefits love the benefits that’s what we’re selling here at family custom let’s see custom custom family right but oh I realize now i’m a successful photographer i’ve got too much business that I can handle in person people are asking

Me how do I do you have like a course or like is there a way that I could learn how to do this for myself too well say no more because Jasper’s gonna help us develop an outline for an online course right or uh maybe like a module of like how to actually work with us specifically right you can modify this entire recipe to fit exactly what you’re offering and just a few tweaks here and there you could build out modules for a course you could build out a step-by-step process for people working with you

Um you know and ultimately right just solving all the problems identifying your customer you know again who not everyone has time and everything they need they don’t want to have the money to hire a professional photographer they’re expensive right you come in here as the offer owner and you know use these problems or these objections and then spin them around you know turn them into you know actually good reasons for people to want to work with you and Jasper okay I gotta highlight this now if any of you guys just saw that Jasper I think

It’s sentient that’s the word that we’re using it’s literally commanding itself because it recognizes what we’re doing here and it literally just prompted itself to write another elevator pitch right and you’ll find that as you give Jasper these commands and it’s learning as what we’re talking it’s going to keep going on that and so again like this is such a cool recipe guys i’m really excited to see what you guys create with it because this is similar to that faq section recipe that we had right write a solution for each of the problems above starting

With problem one and make one unique and direct so Jasper people don’t have enough time to do everything they need to do this right was a problem I think that we referenced up here somewhere remember we referenced a bunch of problems earlier brilliant and you know in the in the syntax that you’re doing this here you’re putting a little arrow to represent a command yeah right exactly uh that way as you’re reading the page like that little command uh arrow to the to the right is showing that you’re speaking to Jasper with a direction and

Then if you want to keep it you’ll do command shift enter if you wanted to just replace that sentence just do command enter yeah and I I usually use command shift enter to keep it because i’ll find that um like i’ll forget what the exact command was I don’t necessarily want to rerun it but if you find that you’ve got a perfect command and you don’t want to use it again it might be beneficial to just delete it after you run it and you know where it’s going because then Jasper won’t recognize that you’re asking

It just a series of commands and you can direct it a little bit further down the page but you know again as you guys can see like all of these commands down here literally everything that you guys need to basically build out an offer offer scarcity um what brainstorm scarcity ideas offering guarantees deliverables problem solution whatever you want to do you’re only a few variables you’re just a few variables away from the perfect recipe but uh yeah I mean I think that’s an awesome recipe and um and so something I I just saw the question

Gene that’s a great question when you’re running through recipes and you find that maybe a command is giving you like weird outputs or it’s just not like working like write a list of x telling me about why and it’s talking about hummingbirds in alaska right like no like okay clearly like I need to like give it some more like structure I need to update the content brief or maybe it’s just not giving you like the types of like continuation of your commands if instead of doing command enter a command shift enter and you do just

Command j that can actually help lead Jasper down a little bit different path sometimes a better path for what you’re wanting to um so don’t be scared to use command j on a command because it does the results might actually surprise you and when you’re uh creating your own uh I would let’s say that there’s like a an output that you think is really good um let’s say it’s like one of your own maybe you want to give it three examples of like your best performing ad copy you put that at the top of the

Page and then you do a command and it says you know create a new ad you know and then you have all your variables in the left-hand side and then it writes it reading those first so Jasper before writing always reads above itself um and so it can reference the style the the formula like the overall like if you start with dear john you know thanks james then it’ll the next time it writes an email if it read that above it’ll probably do the same thing so this is all based on probabilities sometimes Jasper goes

In different directions but if you give it an example really good context on that left-hand side variables and then you just you know run it a few times and and see pick and choose cherry pick on how you want you know you really like this sentence you really like that sentence time all together for your final output and I promise you this is like 10 times faster workflow than just trying to stare at a blank page and do it yourself yeah why don’t we show that as an example I mean like I saw a few

People like obviously like real estates are really popular like nietzsche we’re working in um what does every every market need or every business need needs email right if you’re putting content out there if you want people on your list to go and read content that you’re putting out there you need to write emails that send people to wherever you want them to go ultimately and so let’s take that idea right i’m going to show you guys the process that I I use right now to go about building a recipe from scratch so i’m going to

Show you how to go through this process going to start to finish with a smaller recipe same thing applies if it’s a recipe that’s 5 000 characters long or otherwise so taking that recipe idea in mind i’m just going to jump back in let’s do over here jump back in over here and i’m going to open up my Jasper account i’m going to go over to recipes and actually what i’m going to do before I even do that is i’m going to open up a new Jasper document and so I always start my new recipes

Inside of Jasper document pretty much actually this is how I start all my recipes I you guys I know Austin you have this this is my recipe template for all of the stuff we do inside of our cookbook um the reason i’ve set it up like this and the reason you might find it valuable is because a lot of people use these recipes for themselves it gives you ability to give your recipe a name titled what project it’s for if you need to give credit to anyone for the recipe um and any important links for

People to go and watch more information on it um and then I just have it templatized to keep these content briefs in here because it’s so important for every time um you guys are running a uh a new recipe you don’t have to to follow this template exactly um it’s just available for you all if you’d like to to have a place to start from but let’s say here we’re saying cool i’ve got this recipe i’m gonna say you know new email writing recipe like for driving clicks to vlog posts so here we are say

Like cool i’ve got a process for writing emails and it’s gonna go from uh like finding like a blog or something along those lines now um Austin uh do we wanna make I don’t know if we wanna maybe use like a Jasper blog or if you have maybe a marketing blog or something that we could send like clicks to like directly any any ideas like that just for like examples case uh is this like an email to a blog post yeah like an email to a blog post so I mean just what hey how about

We go with uh like an email to a friend or something like that how does that sound like to a prospect if you’re a salesperson you’re trying to generate interest uh let’s go with the real estate example since we saw a few people and hear about real estate let’s say the context is that it’s summer season people are moving you know would you like to meet up for coffee to talk about the inventory all right y’all i’m getting you uh Darby’s recipe about a recipe here in a second so um just kind of like starting

At this again like blank slate real estate um people are moving you know email out to a prospect um and so it all starts with that content brief right so if i’m starting here and I know that it’s the same type of email maybe for anything is like i’m going to answer just basically these questions for what I want to put in the content brief right like what it’s like like summer let me say like what equals moving this summer why let’s say people are moving because it’s hot outside here in Texas um you know

Who you know on my prospect list for real estate next two or three months how it was like a call to action for real estate it’s like get like a submit and not help you submit an offer or something like that it’s been an offer fast um and so just some like what where who when how why you know it’s a busy market you know fast paced market cool so i’m writing a letter to a prospect here i’m gonna just type that out here this is an email being written to a real estate prospect format

You know hey name you know a lot of times with like cold email or just in in general right the the marketing frameworks that Jasper knows like aida or pis um problematic solution attention interest desire action um are really like they work really well for just emailing out because you get people’s attention you get their interest and desire and then there’s a call to action right and whatever that call to action is that you’d want hey name aida framework sign off right and so super simple setup right here but a very common setup and something

That if I needed to go and do this every single time you just saw it it takes a few minutes to do that and so if we have this set up as a recipe already and have a command that works once we’re saving ourselves endless amounts of time potentially if we can go ahead and rerun this by just systematizing creating an sop around it i’m going to say write an email to you know let me say like let’s do this prospect prospect equals john doe write an email to auspect what because include a cta actually

Do this in aida framework to prospect because why include a cta respond never ran this before so let’s see what happens command shift enter john hello john doe i’m writing this because if I know you’re looking for a new home in the next few months the market’s moving quickly one would help you submit an offer fast our team can help you get through the process quick and smooth contact us today to get started wow pretty good wow and so like because of this less aida framework here but still pretty on point um you know if

You are jane and you’re moving this like winter it’s cold outside here in alaska just a few little tweaks of this variable fast-paced market here in alaska I want to make sure you had all the information before confident please let me know you go there you go and wow like variables are set up when you’re doing this for your own business like I think the most important thing here is like thinking of how can you make your own variables and structure commands in such a way that like you spend a few minutes doing this right

One time and you’ll save yourself hours and hours doing this again down if you’re a sales team leader whether it’s for your real estate brokerage your insurance firm or for your b2b sas sales team uh and you want to create like based off of winning scripts uh a really quick way to distribute fresh emails to all of your people give all of your sales people Jasper recipes based on your winning scripts and then it can just print you know fresh new emails in the tone of voice you’ve trained it on with the variables personalized for

The client pretty wild so because we just made that recipe now right like now that we’ve made the recipe and ran it the next question is like okay how do we do this again and again and again and again and again how do we give it this recipe to you guys to be able to use for yourself right I saw a few people already asking to get this recipe well i’ll show you how we take this format for a recipe now break it down turn it into an actual recipe format and get it to where

You can start training people to go through this process yourself if I can find my screen that would be great now that i’ve got the framework for this recipe out I might want to just add something like write a list of email write a list of subject lines for this right add that in because I know it’s going to be a really we’re not talking about that moving this let’s see like just make sure it’s generally it’s going to work moving this winter alaska’s fast-paced market and so right at emails right that’s going to be

A command you’re going to use anyway so why not just include it what we’re at here and so moving fast paced market and so I usually once I know that I can have like a content brief example um i’m going to go here and just go content brief there and then you might just take these and change it to like prospects name what’s going on but it’s pretty self-explanatory because we literally just answered on the questions here above and so i’m going to go ahead and take this here from the bottom i’m going to copy

And paste it right up here and then i’m going to jump back over to the recipe section and copy it i’m going to go over to my recipe click new recipe and paste it right here so now as you can see there’s a lot of spaces and this is kind of like just basic formatting 101 inside of Jasper if you have it pasted directly from Jasper as of right now anyways if you don’t like modify the format inside of the recipe here it’ll end up just taking up more space um and you know it’s just

Easier on the eyes when I find that I replace stuff the output on the recipe i’m just going to say like after the output is set run the command below just for a little user example write a list of catchy emails write an email in the framework above so i’m actually going to keep this format right here and uh speaking of formatting Darby why don’t you go ahead and explain the stars that you’ve put across the screen yeah so as we talked about earlier y’all the three the three asterisks is the blinders in Jasper but

I find once you start to kind of like run through these recipes and those three asterisks might be neat like you might gloss over them in my experience like just with longer recipes this is like kind of like a personal preference thing to just help me like break up the page um in recipes um in part because we don’t we can’t like format necessarily like the recipes here if this was like h1 h2 and 3 and it downloaded into your Jasper account like that um it’d probably be a little bit easier in terms of like

Just hierarchy of the page so this doesn’t mean anything special other than like I like the way it looks and it helps me not like navigate my recipes myself I I do also liners stop Jasper from reading before it writes it like if it hits a blinder then it’s going to stop reading above and this is like if you find Jasper repeating itself or um if you’re trying to change subjects then you would put a blinder there and that’s what he’s done across this page um so that’s why you would use it yeah and I

Don’t I don’t want Jasper to see all of this right and so it just keeps it very compartmentalized for what I want it to to do and if I want to include any additional training here driving clicks blog post link email to a real estate prospect looking to move right like description this is to reach out to prospects looking to move in the near future and I can come back in here and modify this a little bit more lengthy name but it’s very descriptive um and so I got the title i’ve got the description i’ve

Got my commands set up here i’ve closed a lot of the the space between it I did leave one additional space right here just because whenever you open it up that will uh it’ll reference it if I put blinders right here and Jasper is not going to know to follow that exact framework so i’m leaving that open and then i’m whenever i’m ready after I do this round of the recipe i’ll go in and do like a YouTube video specific for running this command and i’ll add that in here to the YouTube explainer if you

Want to take this recipe make it your own format it yourself make your own explainer video for yourself and your team you’re more than welcome to do that too once I click save i’m going to come back up and go ahead and click share right now it’s private so only members of this account can use it if I wanted to make it public I can do it make it public I can also make it published and give it to the Jasper community so if I do that it’s published right now i’m going to go ahead

And click copy I want to make sure that it does save but now i’ll share this with you in just a second Austin now i’ve done the work got the recipe set up locked and loaded and now we’re ready to jump back in this is now what I see i’ve got my project basically I can sit at my computer and say wow everything is pretty much already done for me someone’s already set the table and I just need to basically go in here copy this content brief in add a tone of voice if I want

To or I say all right it’s time to start emailing emailing some prospects right and tone of voice is one of the biggest variables you can do to change the way Jasper’s writing so if you wanted to do funny sad angry or even an impersonation like jerry seinfeld uh it knows that and it can mimic that tone of voice uh Jasper’s even good at like doing rhyming and rapping and like uh if if you wanted to do that like just put in the tone of voice so um have fun with it like this I hope

That this training showed you the possibilities uh to get the most out of your boss mode account um so go ahead and start creating your own recipes if you feel like you really need like a more complex you know way to go about recipes or you need just assistance Darby has taken on created a business around creating recipes for authors creating recipes for coaches etc or even your large companies um so i’m gonna share his AI author cookbook um this is to get access to like challenges that he throws about creating recipes and um and

It’s not just recipes I think you do a lot more but do you want to share more details about how this works yeah we um yeah inside of the cookbook is essentially our container for more advanced Jasper training across the board and we run regular monthly quarterly challenges boot camps for people um like this past week we just wrapped up uh the summer seven day book challenge we had a handful of people crush I think one guy messaged me the other day had like 44 000 words inside of the inside of the challenge um a

Lot of people very close to publishing their books there and so um inside of that group that community we’re all here supporting each other and taking Jasper for books blogs social posts essentially everything you need to do to use Jasper to save time make more money and uh and as we develop these recipes inside that group that community is the first place to see them to use them to test them at some point they all end up surfacing to the top as it is but you know what with what we’re doing um my partner zachariah

And I uh at the AI author you know working with larger companies enterprise level trainings to develop these like more robust recipes all of the knowledge that we’re learning this is our knowledge base for that like our library if you will for resources related to Jasper and becoming just better at Jasper all across the board so yeah and here Jasper we’ll continue making free training that uh is is from our studio and all of that it’s often going to be you know 101 201 what Jasper’s doing here as you saw today is pretty advanced and

It’s unlocking a lot of potential we’re also using this group to help us surface like new ideas and so um you know as you go through Darby and and he helps coach you and all that uh we will get you know make the product better off of your feedback so um this is a great community thank you all for showing up live if you’re watching the recording look down in the comments to get access to all this stuff and um with that we’ll uh hop off here and uh if you want to continue the conversation

With this video i’ll post it in the Facebook group and we’ll just you know hammer out q a in the comments there all right thank you all have a great day