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Expert Jasper Boss Mode Tips with Skip Foster
By Darby Rollins · Published November 8, 2021 · 977 views on YouTube
Key takeaways
- Jarvis (now Jasper) needs context, not just content — feeding it your direction and goal produces far better output than dumping raw content and hoping it stays on track
- The Tone of Voice feature works by picking a real person or brand whose writing style you'd want, even outside your niche, as long as they have enough content online for Jarvis to learn from
- A Stream Deck can turn multi-step Jarvis recipes into single-button macros, chaining dozens of actions (like the 43-step 'Idea Factory' recipe) with built-in delays so Jarvis has time to generate before the next command fires
- EasyWebinar used Jarvis across the business: translating and polishing non-native-English social posts from VAs, professionalizing support replies, and growing organic blog traffic to roughly 65% of the company's incoming traffic
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](https://www.jasper.ai/free-trial?fpr=theaiauthor)
Full video transcript
Hey what’s going on everyone Darby here and today I am with Skip foster who is the chief operations officer at EasyWebinar and a power user of Jarvis the tool we all like know and love here at Jarvis underground so I asked Skip if he’d be uh kind enough to come on today um and share with us a little bit of uh his tricks with Jarvis along with um hang on how we got started using it and.
We’ll just kind of go from there keep this a pretty pretty open-ended conversation um we’d love to know what you guys find valuable out of this what your questions are so we can help answer those on the next episodes or outside of the show so Skip thank you so much for being here you know just in the context of Jarvis but you did take one of the seven day book challenges um one of our early ones.
I think it might have been the first or second one that we ran um so it’s been really cool seeing your book evolve over time um but I kind of want to just like open the floor to you to give people a little bit of a background of like kind of maybe your journey to Jarvis and like the biggest things that you’re using Jarvis in right now the the ceo of EasyWebinar first got a message i.
Think from Dave like when Jarvis first even came out like I don’t even know what it was but it was before it actually went public like in the public launch and was asking people to test it and um asked him to test it and he gave me actually gave me the link and said hey check this out see what’s going on I went in there and played with it and I was like okay yeah another tool.
You know whatever kind of a deal and then just missed it because it was like I just don’t have time to like figure something else out all that kind of stuff my wife and I have been blogging just like on the side doing some some side jobs some affiliate marketing stuff anyway I thought let me go back and check it out and see if it’s like where’s my time to learn how this went back in there.
And of course it doesn’t take long like minutes and you’re addicted right of course back then it was just the templates right yeah and then that was even before Boss Mode but it would be there and like you know click on that I was just like oh this is so cool you know and then we started obviously learning the power of it and how it can be used one of the features that had been really great.
For us at EasyWebinar is that we have a lot of foreign va’s and who are doing our social media and stuff like that and so the language transposer or something like that you know works really well they have a primary language it’s not english to be able to type out a social media post and then have it have Jarvis you know transpose it over to english correctly or even just fixing sentence structure like using the improved.
Content right improve this content right a content improver putting a sentence in there that is like just like horrible grammar in english um and putting it in there and having it pop out something that’s really nice or through the like persuasive copy when it comes to social media posts like that so the uses that we’re finding for it as a company are just crazy of course we use it for our blogging we use it for the.
Social media posts our va’s are using it our support team uses it if they’re trying to figure out the best way to word something and then I myself am using it to write my book my boss at EasyWebinar Casey Zeman he has a book that was written and I’m putting it back through Jarvis to kind of improve it and fix it it’s just one of those tools that once you get into it and start realizing that.
It truly is the way that Dave explains it as far as it’s your assistant that if you say how do I word this better and your assistant knows the answer and all of a sudden you’re like oh yeah that’s cool you know the time savings that it gives you I can have a thought and I can turn that thought into a blog article for us a webinar presentation a book using Jarvis in no time flat and.
That’s the cool part about it you you come up with a thought right you have to you gotta know where you’re going you gotta have a direction but once you have that direction you don’t have to have all the information you don’t have to have the outline and the title and the persuasive headline and the great body copy and all that kind of stuff that Jarvis take care of that so it’s that point where you’re like.
Oh having a cool idea just don’t know where to go with this well that’s where Jarvis takes off and just like crushes it so yeah I mean that’s I mean that’s the part that I think I have the most fun with is saying how can I give Jarvis as much information in 600 characters and like let’s see where this goes from here right one thing you said that caught my ear was you have your va’s right.
In their language and then they’ll transpose it here the majority of our support team at easy webinar are in the Philippines and they’re wonderful people they’re full-time with us um but there are times when I would see them post something and I’d go ah but let’s make that sound a bit more professional let’s let’s fix that let’s adjust that well now we’ve given them Jarvis access to their drivers tool and they can go in there and.
They can type whatever they want in there they can even type it in filipino and Jarvis will fix it into english for them um or the better use which is I think what they’re doing most the time is they’re typing it into their best of their english ability which in most cases is pretty good it’s just not an extra edge you know and Jarvis gives them the next so they can put that into the content approver.
Template pop a paragraph in there how they’re responding or something and support I make them do that because I want it not just to be a post I want it to be a persuasive post right I want it to be something that actually has has good copy and all that kind of stuff and that’s where Jarvis takes off uh that’s its specialty is to take a sentence that we think is is fairly decent but let’s add.
That extra edge of what’s going to make it clickable right that kind of thing the tone of voice is a pretty cool tool on here that I i think is probably like overlooked too easily by people that are just starting with Jarvis and trying to take everything in because it is a lot at first what are what are some cool things that you’ve come to discover um in terms of using utilizing the tone of voice in.
Combination of what you’re doing yeah so with tone of voice I and a really good example this is is my wife does craft blogging um she’s got a craft business she sells products on etsy that’s her full-time business but we’re starting to get into blogging with that to build some organic traffic over to her etsy shop and with that we have found for instance one of one of the best voices we have found that writes really.
Good copy for crafters is Martha Stewart and so you know we’ll write something and then we’ll say write this in the total voice of Martha Stewart you know if I were to have anybody write my copy I guess usually here’s a way a good way to figure that out if I could choose anybody on the planet no matter who they were where they were or what they would charge me to write my copy who would that.
Be if you could choose Warren Buffett to write your copy for your financial institutional blog would you do that oh absolutely great then choose that as your is your tone of voice um because you can’t it’s like it’s like you know I mean think about that’s really cool because it’s like being able to hire them for free you know it’s like I just hired Warren Buffett to write my my copy in Jarvis and check it out.
It’s wonderful yeah like another another example it just came to mind but like it doesn’t matter really what industry as long as the person has had enough content on the internet that Jarvis would understand what they’re saying there’s three different types we have found in our in our blog you know we’ve done one is the the tone of voice like expressive or persuasive or happy right there’s that there’s also the person but the other one too.
That works really good with us that we have found is that is a business that has a site with a blog on it I hadn’t yeah I hadn’t really thought about the business side because they already they contain the content so Jarvis is probably just referencing like oh home depot writes a lot about construction what are some um other tricks that you might or or things just from your experience that you would really recommend people focus.
On at the beginning as like kind of foundationally this is a good base to understand all of this stuff before you even start to get to the complicated stuff sure I think the because I would see this a lot in the facebook group people complaining about the way Jarvis writes oh look at this stupid thing drivers came up with right getting and it doesn’t take much because there’s youtube you know we’ve got youtube videos all over.
The place about how Jarvis writes how does the bootcamp is a really great resource that everyone should check out should go through that yeah yeah um but if you understand how it thinks and how it’s writing it’s easier for you to come up with content for it to guide it and help it first of all understand how drivers think you said go through the boot camp everything’s in there that you need to know to understand how.
It thinks once you know how it thinks you’re better able to feed it information and remember the fact that Jarvis operates on context and content so if you put in there write a book in seven days how to write a book in seven days and then just say give me all the information you’ll come up with some but it very it doesn’t take long before it starts getting off track yeah because that’s all you saw it.
Has it doesn’t have any context about we’re going to write this with a.i we’re going to you know use you know an introduction and uh what you know chapter one is like why are we doing this and the more context not content context that Jarvis has to operate with the better it’s going to be so I switched out of frustration in when I was writing my book because I was writing my book I was like oh.
Here’s my I did that like here’s my title and then just help help me and it just kept getting off track and kept getting off track and kept getting off track and I would struggle with that and think why is this like sending me this direction when I want to go this direction well it’s because it didn’t know the direction I wanted to tell it right you have to give it context and you have to give.
It um enough of a direction to go and it’s going you’re if you work with it like a little at a time and then what I mean by that is not just all of a sudden just like go through all the recipes and everything because I was in america I was practicing right before this and I wrote I literally wrote down how to write a book in seven days and I put in a whole bunch of.
Stuff by the end of it it was writing something about the iphone 11. you know I was like okay you are so far off track it’s unbelievable but that’s why it’s like and that frustrates people you can look in the in the Jarvis you know community facebook group they’re like oh it’s stupid it doesn’t work blah blah blah well no it’s because you didn’t tell it what you were thinking and it doesn’t know what you’re thinking.
So yeah yeah I think even with that in mind like every now and then I still do experience sometimes Jarvis gets a little can go a little off the rails in some instances I mean because remember guys it’s tech it’s not perfect original thought coming from our our tone of voice really matters I think that for instance okay like we have blogs right I’ve got a blog you a blog whatever that kind of my wife’s got.
A blog but we write in our own tone right I mean we’ve got we’ve got our ways of doing things we’ve got the ways of saying this we’ve got certain words we use and I just would be concerned like I said not from an ethical point of view I could care less but from a point of would we lose our own personality in our blog writing if we allow it to do too much because I do.
Enjoy the fact that I can go in there and change and adjust and like the cool part about it is you can have a paragraph that you know that that it spits out and change two or three words and then just say compose more and all of a sudden it follows that new stream of thought that’s really cool right um and and once it knows how I word things like it may use one where I can’t.
Even think of an example right now but um like okay like for instance in web in webinar world we have live webinars we have automated webinars and some people call automated webinars evergreen webinars you know simulated live all that kind of stuff right the the live webinar is a live webinar but sometimes the automated webinar gets named different things and I have found that if I keep changing automated to evergreen it eventually gets it and it.
Starts calling it not an automated webinar but an evergreen webinar so I don’t know I guess I still like that part of it that that you know our own personal individuality comes out in our blog writing yeah I mean there’s always the editor’s touch or like the final spin on it that I find it’s going to be hard to replace the human aspect of it and I don’t think we should I think that the ai is.
The tool right and it’s helping people get to the next level once you like start losing that ownership of the words that you’re putting out there and you’re just letting the ai do all the thinking for you is that going to actually end up causing more harm than good down the road and it might here’s what I think because we all have followers that follow us what I mean is there are people that follow you in.
Your industry there’s people that follow other book people that say hey read it right and then people like you know whatever there’s dozens of people that are teaching people how to write books in various forms and various speeds and various time frames and we all are attracted to a certain character it’s an attractive character right and we follow you because you’re not only helping us and giving value but it’s just the way you you do things.
You’re not sitting out in your lamborghini teaching people how to write books I wrote this book and look what I bought I bought a lamborghini right that attracts people now there’s other people who like the guy who’s sitting in his lamborghini and says I wrote a book and I bought a lamborghini I think that we need to keep that individuality because that’s what draws people to us people aren’t drawn to me because I put out content.
They’re drawn to me because they like the way I do things they like the way you do things they like the way russell does things they like the way Dave does things right they like the way um you know whoever name you name your name your attractive character um that we follow on facebook instagram blogging whatever youtube if I’m stuck like if I’m writing my brain’s going I let my brain go I don’t worry about I’ll.
Put something out there and then I’ll go in and I’ll say at the end I’ll go to the in the middle of the blog we’re like oh this is great but maybe there’s more to this and I’ll go into the end of in the middle of my blog article I just wrote and I’ll go at the end of a paragraph and say compose give me some more and sometimes it’s like oh man never thought of that.
That’s awesome yes I can use that and other times it’s like no I i guess what I had was good enough but um and so that’s what I use it for to be able to expound on things that I’ve already written and that it knows rather than saying write me a blog article about this I could care less if that’s the way you do things that’s cool um and if it works for you that’s wonderful and.
That’s what Jarvis is for right and for me myself is I like to use use Jarvis as we’ve been saying this whole time as that personal assistant that’s that that knows more than I do as far as how to write persuasive copy or a better copy or more more copy and say hey what else could I put here is there another sentence after this paragraph that we could that we could add I’d love to kind of.
Maybe segue into like how these other tools that we can use not just Jarvis alone but there’s like other ai tools for research like phrase and obviously like shortly is one that has maybe some different contexts that it might make more sense but like Stream Deck for example um and we can share screen if we want to like show how it actually uses and what not um feel free to do that okay um how are some.
Ways that you’re using maybe like a really quick for like what’s what is Stream Deck for for anyone that’s not true but like what are some ways that you’re using it some workflows and some ways that you found that this can even help you speed things up when you when you’re ready for it this is Stream Deck it is a a usb device that is basically a short code generator there we go literally you can make.
It do whatever you want to do because it’s all short code stuff so a button gets assigned to a short code to an action on your computer so these are the buttons now I’m not going to get into a sales pitch for Stream Deck but it comes in six buttons this one here is the 15 button and there’s a 32 button as well um and it also has a phone app too so if you’re like i.
Just don’t want to the matter of fact that’s what I did I think the phone app has a a trial um I don’t remember how many days it was but that’s what I did first to make sure I really wanted to it before I actually bought this but anyway you can assign whatever you want to sign here so because you’re getting into the Jarvis thing here’s my my Jarvis button right here so if I click on.
My Jarvis button it takes me in here and I’ll show you what I’m talking about so this one here says compose all right so if I click on compose if you go down here and look the hotkey is command j um so when I hit compose it is the command j now you might say well why not just hit command j or you know um you know just hit the button right but the benefit is to.
Actually start stacking things because first of all I can jam on that button over and over and over and over again just makes it a little bit quicker but if you look at other things for instance pas right and so this one here it says it has two actions there is you can I’ll show you here where we can really stack these on the recipes but the first one is text and the text says it’ll type.
This out create a pas for above and then of course because we need this the shift command enter right for the for execute command okay so now when I hit this button that says pas it’s going to go into Jarvis and it’s going to type out without me having to type it it’ll type out um create a pas for above and then it’ll do it will do command shift enter and I can do this with anything.
I can make all the commands anything I do like bullet points right and so there are two actions in here the first one is text which says create a list of bullet points on above and then command shift enter right um so that’s that now this is work it’s really cool so I can come in here and I can do if you notice over here these are all the different things that I can one of the.
Things you have here is multi-action which is this one right here says multi-action and this is a multi-action button you can see here there are 43 actions that happen on this button this is idea factory the idea factory okay so what I’ve done is I’ve taken this recipe inside the idea factory this whole thing right here and I’ve put it into my uh Stream Deck and so let’s go back to that basically you’re just grabbing the.
Recipe and listing its commands right there as it is right and so there’s 43 actions here you got to think you have to kind of think this through a little bit because you have to kind of like plan it out but and I’ll show you how it works in real time interesting so the first one it does is say write some headlines for the above then it does the com the the command right ctrl shift or.
Whatever it is shift command enter then there’s a delay for 15 seconds because it’s going to write it up I’m giving it time before I just keep command command command because it keeps javascript confused I give Jarvis a chance to actually write all then I have another hot key that is enter just so I’ve got a space otherwise it’ll just jam everything together in one big paragraph and then I just keep going the next one is.
Write the headlines for the above right same thing execute it wait for it to execute hit the interspace the next one so I’ve taken this whole recipe and I’ve popped it into this so literally all I have to do if you don’t mind me I’m going to go back to Jarvis here all right so like from here let’s start from something from scratch and I’m gonna give this a title um [Music] let’s see um how oops.
How to create business framework for productivity whatever making this up as I go there we go all right so now I’m sitting here and I can now I’m going to push this idea factory button here we go now it’s waiting giving it a chance and then it’ll it’ll enter will happen can you pause it when you’re mid flow and go back yeah now interestingly enough I was playing with that and I’ll show you that in a.
Second there are some recipes that require you to do input like for instance the one I have another one I have in here is the blog recipe but it says you know like write ideas for outline one right ideas for outline two right and so you you have to be giving it some input in there and I’ll show you what I did with that in a second here but what I did was I had a longer.
Wait time I did like 30 seconds of weight that way I had a time a chance to be able to put in uh those variables in there oh so you time the weight out longer and then you just typed it out and then I can feel like and I actually put in there in brackets what I what I needed to fill in I’ll show it to you in a second and then the other thing I’ve learned.
We’ve just been talking here and Jarvis is spitting out ideas yeah and I’m not touching anything I hit this button once and yeah it’s just it’s just doing it um the other thing I learned and you’ll see it here in a second I’ve learned that I never really know when this is finished um because as you say sometimes Jarvis stalls and like thinks for a little bit so I actually had to put a final one in.
There that says done just so I know that okay this whole thing is finished working but yeah I mean this is amazing I mean you can take this and build whatever you want to build I mean literally you can write a book about this by taking all this information and and obviously putting it back and feeding it back into Jarvis and building it all out but so maybe like on on the topic of like a book.
Right you know if you’re coming into the book you’re saying huh I need to write an outline where I need ideas for different topics inside of my book um I know the title or the working title of my book um but I need some help brainstorming it and none of my friends want to help me write a book they’re all too busy what am I to do go hire Jarvis for a month and um and pay.
Skip to help you set up your Stream Deck in this case with using Stream Deck I’d make sure that the content brief was written first and I have a button for that right right compose the content brief then it could do that but the rest of it is for instance you know write blog title ideas well that’s easy write introduction that’s easy write a blog outline is cool but then it says write about outline item one.
Outlet number two out of my three so you have to fill it in so on those in those inside a Stream Deck I put a I have it execute but I don’t have it do the you know the command return because I don’t want it to execute on right information about online one I have a 30 second pause and I’m going up well while that’s happening I’m going up inside of Jarvis and I’m copying outline one.
And I’m pasting it in there and then if I let my mouse go 30 seconds later it will execute that and write information about online one then it says right information about online two it gives me a chance to go up copy paste so I’m kind of interacting with it in between everything when and and I put a prompter that says hey you need more information here dude um so yes you can you can’t interrupt it.
Like you can’t pause it but if you you can put delays in Stream Deck that gives you enough time to interact with Jarvis in the in between everything so that’s kind of cool I mean it’s almost like you’re putting yourself like on the clock purposefully so it’s like oh well if I don’t keep up with this then do you have to start up the uh the Stream Deck all the way back to the beginning if like.
You were to miss a spot right there yeah yeah you would have to make yourself a longer pause 30 seconds has been more than enough time I’ve done this several times with blog articles you’re literally just copying and pasting in there but you can set the delay in Stream Deck to be anything you want to be what are some of the other ones that the digital ones I know um like the ones that you can just.
Have on your phone because I know there’s a way that you can get the setup strictly on your phone if you didn’t want to go out and buy like a piece of hardware touch portal is what it’s called and then it gives you a bunch of buttons and then you program the buttons to do whatever you want to do anyone can do the setup right they can go in and they can find the recipes that they’re.
Making you know there’s the public recipes right now some people just have their recipes private how long did it take you to set that one recipe up first probably four minutes five minutes let’s call it five minutes that fast but oh yeah yeah because it’s just yeah but then when I ran it I realized the flaw in my system the first time I did it I executed but I didn’t have that secondary return where bird put.
A space in and it just jammed everything together because there was no returns in there so I you just learn like you execute it and you look back and go oh okay that didn’t work well why didn’t it work because they’re all jammed together well let me unjam them by putting in a carriage return after every one of those executions so that at least there’s space so yeah and now here’s the deal taking the time to.
Set that up doesn’t work if you’re going to use it one time right I mean I use it the the main one I have the idea factory there’s two there’s only two multi-task recipes that I’ve set up idea factory because I use that all the time when I’m just thinking of oh I’d like to write an article about this but what are all the parameters and what are all the directions I could go idea factory recipe.
Is fantastic for them the other one is the blog recipe because I do that a lot when I’m first starting off a blog article found okay what direction could this go again I have an idea I have a thought um I kind of know where I want to go but what does Jarvis think right um it doesn’t work if you’re going to use it once a month or something like that your book won I actually played.
With that today and put that in there it’s you know it’s crazy long but how often are you really going to use that like now if you if you find yourself writing books often that’s a great one to have in there but it but it doesn’t make sense time wise to put something in there that you’re only going to use once pro tip is I always use execute and keep because it will execute something like for.
Instance if I say you know improve this content right improve content above let’s say I did that I just pushed the execute button well as we know execute alone makes the command disappear right right the problem is that if you got a page full of that stuff you forget what you were executing and you’re like why did it write that what what is that and why did it write that so I always do command and keep.
Just so that I can look back at my document and go oh yeah that’s what I was telling you to do write up pas or write it before after bridge or you know uh write this on explain this to a child right um things like that and then I can erase all those later but it’s it’s always nice to be able to so I use command to keep all the time now would you recommend this type.
Of tool to somebody just getting started if they wanted to really like dig in or is it something that you’d want to people to have their bearings under them a little bit before they even look at doing something like Stream Deck into their stack fort Jarvis alone I don’t know that a brand new person would find much a whole lot of uh it’d be fun to play with if you’re a techie you know it would be.
Kind of stuff like it’d be fun to play with in the beginning if you use Jarvis a lot it makes it a lot faster so if you use Jarvis every day like we do it makes a lot faster now when you can integrate it into all the rest of your life in your world and all the other things you do that’s when you know you realize it’s like so much better right I mean like for instance.
One of the things on Stream Deck here is I can hit a button and boom I do this right if I want to share my screen I can come over here and I can do this right or whatever right and so that’s that’s another feature of Stream Deck so I’ve integrated into everything including my live streaming and everything else that I do right I can just tap these buttons here like I can hit this button which.
Will go away but like that and boom my screen so you’ll learn to eventually put it into all the rest of your life as well like for instance one of the things I have on here is on that top row is all timers and they’re just they’re timers for me I have just in my life 55 minutes 30 minutes 15 minutes and five minutes so for me they’re like okay I’m into something probably shouldn’t be into.
Like facebook or I’m reading my emails I get lost in here I’ll hit the five minute timer and give myself five more minutes and then the timer goes off right I mean simple things like that the word for me Stream Deck really improves my productivity because I work at home because I’m in front of my computer all day long I need those little edges and things I know you you’ve used um these pretty pretty heavily um.
Also a tool built um on top of ai what are some ways that you use that in your blogging and your book writing and any any other aspect yeah and it’s funny because I i bought the annual version of phrase accidentally which is pretty expensive um uh anyway I was like okay now I gotta figure out how to like have this make me some money rather than just paying all this money for this thing um and.
I did so phrase is great obviously like you said for going in and finding those real numbers the one thing that’s really cool about phrase is it’ll pull out statistics and use phrase and type in a question like that um or a blog topic or anything like that and have it go into the internet and do all the research for you and pull it up so yes that’s what I use it for is to be able.
To kind of organize my thoughts ahead of time if I know I’m going into a topic that is going to have some heavy competition if it’s something that I just know and I’m like you know what I’m going to write this blog article just because I want to write it not because I’m going to compete with anybody in google search but just because it’s been on my mind and really something I want to write about I’ll.
Just go into Jarvis and just write it because it’s it’s it’s me it’s just what I want to do however obviously most of my stuff I want to compete right I want to rank Jarvis is cool but by itself it’s not necessarily going to create things that rank because there’s already 10 on the home page there’s already 10 on the second page there’s already 10 on the third page so how do I beat those guys well.
The only way to do that is to know what’s in their content and I yeah I can click on every one of them and I can read them all and I can hand write down all their h2 tags and all that stuff but my name is tool like phrase and just get it done yourself so the acceleration of creating quality content and actually like providing value to here right because you know what people are actually asking.
And like sure you can go and do it the maybe like the slow way of going and actually typing stuff into google and do all of that see martin is saying Jarvis has changed my life it’s awesome martin um appreciate appreciate the feedback there devon great to see you um thanks for thanks for being here um devon had a question actually um he said what is the uh the website um for the platform phrase I think.
It’s spelled differently f-r-a-s-e-i-o dot io f-r-a-s-e-i-o so um what are some ways that you yourself had added extra income on that you didn’t have there before because of these tools the biggest way we’ve made money from this is content um I’ve been amazed at the flip how much how much more traffic we’ve gotten from organic content driven traffic people go into our blog articles that we didn’t have before because we have more content where before i.
Was struggling because I had to handwrite everything we all did right um to write you know oh man I gotta write a blog well what are you gonna write about right even if you’re doing one a week like we were doing now we’re able to pump out content in you know I could do it faster but we’re even you know we’re doing two to three a week now I’ve noticed in the last let’s call it four.
Months in looking at our google analytics and our we use psycmetrics for a lot of our information as far as like where where are our customers coming from and you know where’s our actual money coming from and it’s been amazing how much of a shift we have gone from the majority of our income coming from paid traffic and now like a huge majority let’s call it like 65 percent which is pretty decently big it’s not 51.
Is now coming from organic search content driven traffic to our blogs the biggest way to get attention in the search results or blogging is answer people’s questions right because that’s what they’re searching for nobody is searching for you I hate to say that but guess what nobody cares about you and nobody’s searching for you they they they they could give a rip about you and your life and your your your business they are trying to find.
Results to their problems and they’re asking questions in in the search engines right I mean it’s the whole thing of how do I write my book faster how do I write a book right how do I do this right how do I how do I write a blog article whatever their questions are in your industry using a tool like phrase or um even just going to google.com and looking at the frequently asked questions and what they.
Call I can’t remember that section but I use that all the time I just never paid people also ask that’s what it is that section that’s kind of middle of all that there’s gold in there because it’s like people all stressed so like whatever you’re typing in there so how to write a book in seven days let’s say that was it go down to that people also ask section right there that’s that’s like there are additional.
Questions there you take one of those questions and run that into Jarvis and create a blog article about that now when somebody searches for that question guess who shows up you do keep that human element in there you know it’s context over content when it comes to Jarvis right important thing to remember whenever you’re actually writing these articles but you know at the end of the day especially if you guys are whether using it for blogs.
Or books or social media posts or anything in between right if you’re using these tools to provide more value to other people’s lives the reciprocity will be there and you know just like Skip said the amount of growth that they’ve seen on the organic side because they’re being more helpful growing their business at a faster rate because now all this organic money you can put back into other advertising channels you know in infrastructure and everything else.
There so Skip thank you so much um for dropping these uh these nuggets um of value throughout our call today join us on the free facebook group if you haven’t already at Jarvis underground you can find it there I think if you go to drivers underground.com right now that will help redirect you there too and anyone interested in more content like this I’m building up our newsletter um side of things we’re still getting the blog up.
And running you know getting getting our sequences for getting these emails out but we want to keep doing this type of content to help you get the most out of not only your Jarvis subscription but your other services and ai in particular for helping you grow your brand and grow your business so um thank you all for being here today other than that guys we will see you all next time cheers thanks bye.