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Shane Johnson Testimonial
Published July 7, 2021 · 56 views on YouTube
What did Shane Johnson say about the 7 Day Book Challenge?
Shane Johnson, from Boulder Future Marketing, gave feedback after completing the 7 Day Book Challenge with Zach and Darby. He called the experience wonderful, praised the guidance on the technical aspects of outlining and writing a book, and highlighted the “minimum viable book” concept as the standout idea that helped him get past writer’s block.
What is a “minimum viable book” and why did it help?
The minimum viable book (MVB) concept borrows from the “minimum viable product” idea Shane already used in his marketing work: create something, get it out there, get it reviewed, and improve it afterward. Applying that same mindset to his book gave him a way to move past the apprehension and writer’s block that comes with starting a book.
How did Shane use Jarvis AI during the challenge?
Shane started each day using Jarvis, the AI writing tool suggested during the challenge, to get his creative energy and ideas flowing before writing his chapters. Whenever he got stuck mid-chapter, he returned to Jarvis to restart the flow of ideas, and he adopted a couple of the other recommended tools into his regular workflow as well.
How much did Shane’s daily writing output change?
He started the week aiming for 500 to 800 words a day, and quickly found himself writing two to three thousand words in a session. By the final day of the challenge he wrote 8,458 words in a single day, which he described as more than he had ever written in one day before.
Full video transcript
Hey guys, it’s Shane here from Boulder Future Marketing, and I just got finished doing the seven day book challenge with Zach and Darby, and wanted to give you guys my input and feedback on the whole process.
First of all, it was wonderful. I just really enjoyed the creative process of going through this. Secondly, I thought that your whole concept, like you guys are so great at helping guide us in terms of all the technical aspects of getting the book written, the outlines that we need for the book.
But what was great was this concept of the MVB, minimum viable book. I’ve used that in my marketing world, where we create minimum viable products, get them out there, get them reviewed, and then make them better afterward. But I never had thought about doing it for my book, so that was a wonderful way to just kind of get over that initial writer’s block that we all feel. So anyone out there who’s feeling apprehensive about it, just suspend your disbelief and submit to the creative process for the seven days, and you’re gonna love it.
The other thing that I thought was great was every day I’d start my day off using the tool that you’d suggested, Jarvis, the artificial intelligence, to just get the creative energy and the creative ideas flowing. Then I would use that block of information to start writing the chapters, and then the information started flowing. If I ever got stuck, I’d go back to Jarvis, and then a couple of the other tools that you’ve used, I’ve adopted now into my workflow process.
I started out just saying I was gonna write 500 to 800 words a day, and then all of a sudden I was doing two, three thousand words, and then I finished up the week on my last day writing 8,458 words, which was phenomenal. I’ve never written that many in one day, so the creative energy was just flowing. So thanks very much, I really enjoyed the whole thing, and I’ve signed up for the next level of this too, so we’re going to get the book launched soon. Thanks.