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How You Can Write a Book in 7 Days with Skip Foster, Darby Rollins, and Zachariah Stratford

Published July 6, 2021 · 442 views on YouTube

Can you really write a book in 7 days?

Yes, according to Darby Rollins and Zachariah Stratford, who built a “7-Day Book Challenge” around exactly this idea. In this Easy Webinar AMA (office hours) replay, host Skip Foster interviews Rollins and Stratford about how they use the AI writing tool Jarvis (Conversion.ai, later Jasper) to help entrepreneurs turn existing knowledge into a published nonfiction book in a focused seven-day sprint, publishing what they call a “minimum viable book” that can be refined in later editions.

Why does having a book build credibility fast?

The guests argue a published book gives instant authority that testimonials and registration pages can’t match on their own. Being able to say “author of ___” changes how prospects see a webinar host or coach, even before they have a large audience or track record. Rollins describes a book as “an evergreen lead magnet” that turns someone who already teaches a framework into the recognized expert on it.

What is the 7-Day Book Challenge?

Rollins says he started the challenge after writing his own book, Amazon Copywriting Secrets, over a single weekend and having a physical copy in hand by Wednesday. He shared the process with the Conversion.ai community, and it grew into a recurring cohort-based challenge with:

  1. A pre-work phase (roughly five hours of content) completed before the official start, covering outlining and worksheets.
  2. Seven days of focused writing, with live Q&A calls Monday through Friday during challenge week.
  3. Coaching from guest experts, including publishers who have helped thousands of authors, aimed at getting participants to a “minimum viable book” (MVB) rather than a polished final draft.
  4. About 15 hours of total training content, with the book patch (their self-publishing partner) handling printing, shipping, and fulfillment once a manuscript is ready.

Stratford notes that not everyone finishes within seven days, and that’s treated as fine — the goal is momentum and a finished first edition, not perfection.

Why is nonfiction faster to write than people expect?

The core argument is that most entrepreneurs, coaches, and course creators already have their book “in their head.” Stratford’s stated aha moment was realizing nonfiction books break into chapters and sections, and the question isn’t “how do I write 30,000 words” but “how many words does it take to finish this one section.” Skip Foster adds that people speak roughly 5,000 words an hour, far faster than they type, which is why the guests recommend talk-to-text tools (they mention Otter.ai and Descript) to get raw material down quickly before editing.

What role does the AI tool (Jarvis) play in the process?

Both guests describe Jarvis as an assistant, not an author. Foster uses a football and golf analogy: you move the ball partway down the field, Jarvis advances it further, and you take over again from there. Rollins offers a similar image — Jarvis hands you the marble, and the writer is the sculptor shaping it into something finished. In the demo portion of the session, Foster uses Jarvis’s templates (including the AIDA framework — attention, interest, desire, action) to generate registration-page copy, email subject lines, and bullet points from a few short inputs, generating multiple variations in seconds that he then edits and combines by hand.

What results do the guests point to?

Rollins shares a few participant stories as evidence the approach works beyond the challenge itself:

Author Book topic Reported outcome
Sierra Sales process for Facebook group owners A prospect saw her holding the book on a livestream, reached out, and became a high-ticket sale
Austin (CMO at Conversion.ai) Subscription business transitions Someone found him by searching “subscription expert,” found his book on Amazon, and booked a call
Rob (challenge participant) Karaoke and bar live promotions (a small niche) Says the book made him a recognized authority in the niche and led to speaking and consulting income, describing it as six figures in authority-driven revenue versus under $500 in direct book sales

Full video transcript is available below

This is an AMA-style webinar replay, not a scripted tutorial, so the notes above summarize the discussion rather than fabricate a step-by-step process beyond what the guests described. The complete spoken transcript follows for reference.

Full video transcript

All right hello foster here with easy webinar and you know exactly who I am I am the operations guy the customer success guy I’m the guy that kind of helps you along your road after you’ve become a user to help you understand exactly how to use easy webinar we are here once again for our bi-weekly ama ask me anything office hours whatever you want to call it we’re here with actually with a guest for the first time in a long time I’ve been doing these solo for a while and you’ve been getting bored with my face but that’s okay I have two guests on here um of an awesome book I happen to have in my hand and I have read actually several times because I’m trying to understand it and study it but it’s

Not just not just something I’m like I think these guys wrote a book and I and I happen to have it that there’s there’s no there’s no notes in here but what they say on page 12. I’ve actually read this book several times I was on the what would you call it the guys who was the pre-launch or the pre-streamers yeah yeah a you know what before we like get all into this let me just verify that we really are live facebook real quick uh that’s always good to check the sound and all that kind of stuff but if you’re watching this here put your comments below because we want to know what you think about what we’re talking about we were talking about why shouldn’t you even write this off it says we’re off

Air in my end so I don’t know oh but yes because they’re not live in the webinar room oh gotcha yeah oh no yeah I don’t want to be confusing so this is this is their first time in easy webinar guys so I’ll have to make sure you get them updated we’re live and the sound is wrong so I am watching your comments in the facebook group over here on this screen so if you have any questions for it but here’s the book right here and I’m going to put a link here in a little bit we’re going to go into the amazon link it’s published with jarvish jarvis and the subtitle is smashed through writer’s block to go from blank page to poster in seven days super powered by ai and um one of

The tools that we use when we’re writing and these guys recommend and they they teach in their classes is conversion ai which is what conversion conversion.ai is the website um but yeah so we are here talking about to a bunch of webinar presenters and users about why they should even have a book what is the point what’s the credibility factor um if they’ve ever thought about why am I not getting registrations and why aren’t people you know how do I build credibility before I have credibility kind of a thing right I mean before I have a thousand testimonials what can you do to actually get somebody to look at your registration page pay attention to it care about you well one of the things and the fact we were talking about this pre-show here is

To be able to say hey skip foster author of right darby rollins roth are up right and that instantly I don’t care who you are a book is cool right guys I mean that that it it almost doesn’t like for instance I mean I’ve got my kindle reader here and there’s a guy called commercial let me go past that um where’d it go here we are you know uh I don’t care if it’s on kindle come on screen it’ll come in a second here which you know I mean e-books back in the day I mean I you know I’m I’m very old school when it comes to that kind of stuff there we go there it is so I’ve got the kindle version as well um got the physical book I’m in the course but

There’s just something about being an author and having a book and and we you know it’s it’s I mean I’m this is by this trust me this book is full of meat and daters as I like to say um it’s not that long it doesn’t have to be you know as long as it gets and we’ve discussed this in our class before as long as it gets to the point right so let’s talk about that like what the credibility of just of having a book behind you to be able to say hey I know my stuff right I mean isn’t that what it’s what you’re really saying besides I I I have a I have a pdf right absolutely skip and I think that and darby I don’t know if you’ve said oh we’re best-selling

Authors yet but it is a very nice feeling to say sakurai best-selling author right so that in itself is really cool I also wanted to just say live on camera thank you for your continued support skip and in our own process and part of the super powered by ai was directly from your feedback so um yeah I just wanted to say thanks for that but they the biggest thing that darby and I are learning and we’re still learning every day too is is that um what a book does for you is it makes you look like makes you become the expert that you already are right you can you can and it’s an ever it’s an evergreen lead magnet for everyone in your community so darby do you want to talk about the the examples

Of some of our students that love what they’ve come through yeah and I don’t know skip if it makes some sense of some context behind how this challenge started um so I unintentionally started this challenge back in january of this year um I was right there at the beginning when conversion a started to become a company and develop their founding member audience base to use this ai and see how it applies and my initial use case for it was writing amazon listings and I’ve done well over a thousand amazon listings over the last few years and an absolute expert on that as a specific topic but I didn’t have any way and it was all in my head I didn’t even have a blog about it and I was getting pretty frustrated really by just

Hitting writer’s block and not getting to the point where I actually write stuff and that share my knowledge um on this topic with people so I put my head down one weekend and I decided I was going to go blank page all the way to publish over the weekend on a book called amazon copywriting secrets and I did that and by wednesday I had a physical copy of it in my hand where I started this challenge for myself on friday and I basically shared what I did with the other members of conversion ai at the time and because it was exciting it’s like I was like holy like I’m I was joking with my girlfriend throughout this whole weekend trying to like keep my energy and like focus but I was I said probably a

Few dozen times I’m a published author like I was just like I want like just like the prestige that you could say like how many people could say they’re published like yeah I published my own book right sure there’s a lot of published authors out there but there’s a whole heck of a lot more people that have never gotten to that point that finish line of like actually starting and completing the race and so that’s what this challenge is all about is like how do us business owners entrepreneurs people that are always looking for like like we’re always going after the next best thing or building our business or you know I mean it’s hard to like maintain legit focus on something for you know sometimes it’s longer than a few hours for me because

I’m pretty ahd but this seven day challenge is giving us a specific time frame to just knock it out and just do a really hardcore sprint once a month and make some real serious progress on your book and even publish what we’re calling the minimum viable book edition um kind of like what we’re playing off with the publisher for jarvis book we’re just getting it to that point where we can get it in people’s hands we can get our point across we can get feedback and then we can make the next editions of the book after that and so that’s really what we do inside of the process it’s seven days of really intense focus on top of some really really solid training from coaches best-selling marketers and other experts in the publishing field such

As zechariah here who’s helped thousands of people publish books um and just building this awesome community of people that are tapping into artificial intelligence to help make it happen faster than ever before so you know in a nutshell I guess that’s kind of what we’re all about but it’s you know being really cool to see excitement around this just like having skip join us every week we’re continuing the conversation um just a really fun time to you know you know be a part of this community for sure I think one of the the most powerful things that I’ve seen is that and just in you know I my my dad and I run a company called the bookbatch.com which is a self-publishing website it’s been around for about 13 years we published in total over

60 000 books and printed millions of copies and what we find over and over and over again is one of the hardest things that we see people go through on our site because we’re a self-publishing site we don’t provide a ton of like writing support right is that people come they upload their manuscript or some version of their manuscript they play around with their cover designer in there and they never truly kick they never click publish they disappear they get busy they go do whatever else whatever other excuse so when I saw what darby was doing with the writing the book and the weekend I said I’m also friends with austin saw what they’re doing inside of conversion ai I was like holy we can I mean this is the this is the barrier that

Most people go through from wanting to write a book everyone I mean I think it’s what 90 percent of people want to write a book in this world or feel they have a story that’s that’s interesting enough to share and the the we’re breaking down the barriers uh for anyone to write and publish a book and not only can we do it we are proving that we can do it in seven days and not everyone finishes within seven days that’s okay too um but the bulk of that aha when you get that aha moment of like oh shoot I can get it done right I mean skip I’m sure you had the aha most of our students that’s that’s the push of like I can actually do this and hit publish and be a published

Author or self-published author you know that’s that’s really really powerful that’s what I love about this process and I love what we’re teaching um and and the the ai tool itself is no joke it’s like we darv darby and I today were sitting down with a master storyteller and you know I was interested so interested to see what he would think of it because his whole thing is about creating story his name is john libsay and creating story and selling through storytelling right I was like can we make it happen with jarvis and we actually got a thousand words out of some pretty incredible creative copy so now we’re diving even deeper into that world of can you actually write and can you actually write well um we’re proving that every single day and that’s

Super super exciting for us that first challenge it was like 12 or 13 people actually like went through and published their book and it was their first in most cases I think it was their first book right um you know skip it was a you know a couple you know challenges ago when we first got connected um what what was that aha moment for you during during that challenge yeah so the so the biggest part is is when you think about writing a book and I don’t know where you are you know with with your business your coaching I don’t know if you’re a health coach a life coach uh a course creator whatever but when you think about the fact that you already have so much content you’ve already probably maybe even have a

Youtube channel maybe it’s only got 12 videos on it but there there’s content of those 12 videos right you’ve got some blog articles you’ve written you’ve certainly if you’re a course creator and you’re if you’re using easy webinar to sell your courses then you have you have information you have you know things that you created the aha moment for me is when I joined these guys and realized that especially in the world we’re talking about we’re talking about non-fiction books here um this is different from you know a storyline where we just start from the beginning of let’s see how the story goes this is non-fiction and non-fiction books can come together so much faster than you might realize because and this is what I was talking about my aha moment was that there are

Chunks in here right so there’s there’s a chapter and then there steps to that chapter right I’m currently casey’s got our ceo has a book that he’s coming out with uh hopefully before the end of the summer and it is called webinar lab and it is all of his formulas and frameworks on how to use webinars for your business live and automated and my book that I’m using at their challenge is webinar presentation secrets I’m building a book on how to actually not all the edge stuff not how to get registrations or write your emails but truly the right into the meat and potatoes of a webinar of what do you say and how do you decide what to say well when you look at it and whatever you have maybe you have a coaching

Business on how to how to get how to scale a business from six figures to seven figures and you can help uh entrepreneurs do that you have a framework already that you teach people and that framework has steps to it and so it’s literally just a matter of saying not not thinking about oh my goodness I gotta write thirty thousand words or 10 000 you know whatever 60 like well how many how many thousands of words do I have it’s not that at all it’s in this section how many words does it take to complete the thought and get to the next section 400 500 a thousand do you realize we can speak I saw this on a youtube video this is why it’s gonna make me look smart you can speak 5 000 words

An hour like right now like if we were to take the transcription from this this this live stream that we’re doing right now and put it into words there’ll be thousands of words that have been exchanged in these last few minutes that we’ve had here now um it was ray edwards I was watching his youtube channel and he was talking about this yesterday is uh his newest youtube video about how you can type five to six hundred words a minute you know on a normal blog article and or excuse me an hour like and really frame out a decent article just like pure thought from the beginning to the end but we speak at 5 000 words an hour and think about your webinars you guys webinars you guys probably already have a book I

Can’t remember who it is I want to say ping joon from the click funnels community who literally took his webinar and even the slides of his webinar and put it in a book the transcription of his webinar and then each page is another slide and then some explanation on it but that’s the book he uses I think it’s like whatever it is ping joon.com um but he has a he’s a two comma club winner with click funnels and he’s which means that if you don’t understand if you not don’t follow click funnels that means he’s made a million dollars in that particular funnel um with his webinar script turned into a book well what does he do he takes that and puts that now on the front end of his registration page and uses that

As an opt-in hey get my you know whatever it’s usually I think his is a you know free plus shipping right and you get the book but the book is his framework for his webinar so and here’s the cool part about this whole thing is it’s not I gotta come up with this and I gotta come up with this and I gotta come up with this and I gotta come with this it’s not that at all it’s it’s it’s so much more of this is their framework right I mean like if I want to understand darby and zachariah’s framework I can get the book I can go to amazon.com and I can get the book or if I if I don’t want to spend as much to get the book I can what is it

Like seven nine hours I’m like I can get the kindle version right and I can understand their framework or I can join their challenge and it’s the same framework deeper right or you know right we we go into the the mastermind in the coaching program it’s the same framework it’s just even deeper yet right so it’s not like I know a lot of times as course creators we think of I gotta come up with another course and I know this no you don’t it’s all the same your framework is your framework you’re gonna take your framework of your and put it into book format right um you don’t have to come up with something brand new you don’t have to think of oh if I decided to write a book what would it be I

Guarantee you if you thought about it you already have the book ready to go and that’s kind of what when I came to these guys I was like I know exactly what I’m going to do because there’s just no question about I mean it’s already rolling around in my head I’ve taught it so many times now I just actually need to get it you know in into a into a book format so yeah I mean that was a long way of explaining my aha moment but that’s really what it is is you don’t have to recreate the wheel you guys especially you guys are using easy webinar you already have your book that makes me think of something that uh john rhodes one of the coaches in the challenge when we were having our interview

With him he you know powerhouse entrepreneur type has a bunch of different businesses involved in and his whole way of thinking about these things was I’m creating a machine to create a machine right how do I leverage the machines that I’m creating to create more machines and that’s kind of what we’re building here zechariah and I is but we’re our idea is like the big ticket book machine right we’re all selling something on the back end of a book anyways if you don’t have that book out in an easy to deliver format then that’s an easy next step to getting more people for one it’s in front of your funnel but even just like leap frogging to the next interview or conversation or speaking engagement right like now how does this how are authors which

We see them come through the challenge like what’s the next step once the book is done like how do you use that book to get you in front of a lot more eyeballs to see your offers that you’ve already created right and so like really taking leveraging to its highest degree with this book and we just want to make it simple and like now you don’t have to worry about writing your advertising copy because we have jarvis to do it right like write your ads for a month in an hour you know like all of this stuff is possible and this book training program is basically a crash course on how to use jarvis for that that case and so I mean while I’m not I kind of like spent on writing a book for

At least another month I think um you know I’m we’ve got applying jarvis to a lot more of these other things like oh now that I have a book we need to write these types of emails or now that we have a book we need to do these types of things and again it’s like all trickling down to basically content that we already wrote inside of the book so um you know obviously I recommend people do it but that’s kind of why we wanted to have the book out there because like that’s like how else and zachary I want you to talk about this a little bit some of the things that we want to leverage these books to be able to do is that like the barrier to entry now is so much lower

To actually getting published than it was like the old traditional publishing way of having to pay a publisher thousands of dollars to get your book done I just isn’t necessarily the case anymore um and maybe you want to touch a little bit on that yeah yeah and I’ll kind of I will go right out and say it that I think um I mean what we’re doing and teaching people to build at the book patch and and um teach empowering people to build their own funnels like you get with like with what you do at what everyone does at clickfunnels what you do at easywebinar here that’s what we tried to do with publish with jarvis is we wanted to make it organic yes I mean it’s not difficult to get amazon bestseller it’s not difficult

To get wall street journal usa today bestseller we kind of want to try to break that mold but we want to provide something that in my opinion is better when you can track someone your customers um what they’re doing from start to finish right from buying the book to then getting in your atmosphere and your your kind of your your world your sphere of influence instead of trying to post something on amazon you know post a book on amazon get a ton of you know a ton of views tons of sales and never know never be able to retarget those people never be able to do anything with those people again because they don’t give you customer data like that’s a waste that’s such a waste so with what we’re trying to do here is

Really empower our authors empower people with stories to dive even deeper into that is at the book patch we don’t charge any royalties so we have our printing price for one book whether you’re buying it for yourself or you’re selling it to your customers it’s the same price and really four to seven bucks the book patch and beyond that when you list it for sale you’re keeping a hundred percent of your profit so by doing that um you know they have they obviously have to come we handle all the shipping and fulfillment of the book it’s print on demand it’s pretty straightforward um but we’re trying to again empower you you wrote this book you spent you know you put your blood sweat and tears into writing the thing I don’t think we should take

A piece of that right when we’re when we’re only providing a platform to support you um how that kind of wraps back is like the ability for someone to write a book the ability for some to someone to tell their story and then create a book on it very quickly get it to market very quickly and start making money from it is super super powerful I mean think just anyone through that struggle through trauma right or or any any struggle right and they get their short story shared like on the news or anywhere else a lot of times you’re like oh well I feel bad for that person but there’s nothing else you know maybe there’s a donation page set up maybe there’s something but with this ability that we’re giving people to that we’re

Sharing with people to write a book I think we can empower them to that say hey if you felt moved by this story of this person purchase their book and support them so we’re now we’re giving them a vehicle to support themselves and this is all kind of a newer vision for us too and you know we want to help entrepreneurs we want to help everyone that that feels they have a story inside of them so um is that what you wanted me to touch on darby if I think it’s that I’m gonna rolled into it I mean like what you guys are building at the book patches just it’s a it’s gonna solve a lot of problems from the people that were just seeing how kind of clunky the fulfillment process of this too

And that’s that’s kind of where amazon makes it easy like it’s amazon it’s like cool by now I don’t have to worry about anything you pretty much trust amazon’s going to do it right like that doesn’t mean it’s not there’s not a lot going on in the background to make sure that book gets printed and all the way and so you’ve got an inside look at how the operational side of it works right and you know now that this glass ceiling is getting shattered for people to like it you know write their outline get their story like laid out you know and get it written now you’re 90 of the way there let’s just just tidy it up upload it and you can have it in your hands in a week if you really you

Know if you really want it that quick but you know again it’s like it’s not like everyone does finish in seven days either right it’s like you know and I think at the very first we had so many people finish right out the gate because it was just like I mean there was just a lot of excitement around it and everyone was like really powered up um but one of the things we’ve learned I know for a fact and what like skip and all the feedback from people going through the challenges is like how do we make it more deliverable and thus like a content overload because that was slowing people down people were getting through like all the content on day four you’re like crap now there’s only three days left in the week

So we really want people now to sign up at least a week or two in advance like to just get get in and start to kind of absorb some of the information and do some of the worksheets and get started on your outline because the way we want it to be built is that it’s like the homework and the pre-work phase and that’s how it’s set up now after you know the last few weeks of adjustment that pre-work so that when it’s game time on day one of the like you’re ready to like power through like let’s get a thousand words out today let’s get 5 000 words out today right like set these goals for yourself right a chapter a day right if you have a seven chapter book if you’ve got the outline

Ready I mean you could power through a chapter or two no problem with if you if you do the pre-work right and you you play around with jarvis a little bit and just kind of get your feel like I should and we’re we’re good we’re getting much better and we’re I would say we’re very good at the process and using jarvis right now but we did like like I said just earlier today we did a thousand words in 20 minutes I mean of yes it needs to be edited yes refined a little bit but to get to that 15 to 20 000 word mark is really um not difficult at all and that’s about 100 pages right 100 just over 100 pages so you know that’s a and and um with the right tools in

Place and the motivation uh you know it’s it’s absolutely possible so that’s that’s what we’re most excited about yeah and somebody posted a question in here as far as you know like okay how how do we how do you write like she said in a weekend but you know we’re talking seven days um and and that’s a uh it’s not a sales pitch because it has been done right I mean it is a factual thing you it definitely can be done it depends on how much energy you put toward it right same with anything right but she’s asking how you know how do you write a book in a weekend and so let’s talk a little bit about jefferson I’m going to share my screen I’ve been uh did some pre-building in there of some

Things that you know we might be interested in as webinar presenters but and I’ll share my screen in that in a minute but the point of using ai and rob is in the group and he’s actually said that he’s a travis fan and and he actually said he’s written a few books and we’ll come back to you rob here in a minute I’d like to know if the books you’ve written are all in the same niche or if they’re if they’re varied and just uh where you just kind of let your mind go and take over or are they all in the same vein of thinking but as far as jarvis and jarvis when we say jarvis jarvis is you know whoever you know the community has named the computer that runs what conversion ai

You know it’s not a you can’t go to jarvis.com right to find anything you’re this is conversion.ai uh and the this computer that runs this um you know the community has his name to jarvis and given it a really cute robot little look and feel so everybody refers to it as jarvis but the point of using ai and let’s discuss that and then we’ll actually share into it and show it a little bit but is that we’ve talked about this before like throwing the football down the field and I can get it that far but jarvis picks it up and takes it the next couple yards right and then I walk over and I pick it up or or golf right I mean I’m a good one with golf I can hit it that far

But it’d be nice to have something that could aid me and get it way up there right I mean and that’s kind of what jarvis says when you’re writing in jarvis and like I said we’ll share my screen here in a second and we’ll go look at it you you write your typing in jarvis and then you sit back a little bit let your keys and then hit the button on of of generate and then you let jarvis take your thinking further it’s like you one or two paragraphs and all of a sudden jarvis writes one or two paragraphs you write one or two paragraphs jarvis writes one or two paragraphs and it just gets you down the field faster am I explaining that right guys or is there a better way of saying that

I mean it really is just having like you’re a copywriting assistant at your beck and will um and to be acting inside of the editor in chief versus the person that has to do all the heavy lifting of the writing and I see it like jarvis is almost the one that’s taking you you know halfway down the field and saying all right you’re a lot closer to the hole now and I get unlimited retries if I didn’t do a good job getting you down the field to where you can kind of take over from there because it still requires your voice right now stores requires you massaging the story and following the having it make sense because at the end of the day it’s a robot right it’s a tool that can be applied in

A lot of different ways so um yeah that’s like the analogy of and this was paula that came up with this I still use this as questions again is um jarvis gets you the marble and it’s your your job to be the mike michelangelo sculpting the statue of david right um I love that analogy and I think it I mean it does but there’s so much editing rewi rewriting you know so much work that goes into it inserting your own voice inserting your own personal stories into this book writing process that we teach that I really feel like you are um you are yeah crafting crafting this book crafting this uh amazing statue right of what you present to the world right yeah and it’s not it’s I mean I’m I go way back when

It comes to kind of stuff like I probably shouldn’t name any names but those softwares that just rewrite things you know we’ve been out for years it’s it’s not that we’re not rewriting anything we’re not going into somebody else’s website or webinar and going oh I’m just going to steal that and just twist it and rewrite it’s not that at all um I run through uh I I did in the beginning I don’t anymore because I trust it now but I used to run it through plagiarism testing and you know it is original stuff there is nothing and it’s never come up with oh you stole that from wikipedia or something like that you know it’s it’s I’ve never run across that at all and I use jarvis every single day um so let’s take

A peek in there let me share my screen and let’s slide in here so I go in here I’ve set up a couple of things in here already um I’m not going to get into this too much because if you really want to do a deep dive uh rob you said that you’re using this already I’d like to hear your feedback uh in there as well as far as what you think of of jarvis and how you’re using it with if you’re using with webinars especially I use it to write my scripts um but there are so many different things we could do so let’s peek in here and take a look at things besides the writing part which we could come up with the document and I started one here for the the case

Of this example writing a book is easier than you think and it kind of took over we’ll pop in there in a minute but um the two main ones especially if we think about webinars and story frame and non-fiction uh you know discussions a lot of these is these marketing frameworks the aida framework which is attention interest desire action this one is great for webinar registration pages if you’re trying to figure out what to say on your registration page hey attention uh you know future book authors are you interested in writing your book you know in finishing your book in the next seven days desire you know whatever like that is that right I’m not gonna I could go in and remember let’s just why not we’re talking about it let’s talk about it so

Let’s just say the company was let’s just put in here uh oops go back to the old writing date writing with jarvis days um published with let’s just say the company is this and we’re gonna say the product description is um screen sharing skips there we are there we go there we go all right sorry about that um okay so publisher of the drivers of the company name product description and we’re gonna say um attention future I’m not gonna write it at all because I wanted to do it but future authors did you know you could write your book in let’s just say less than 10 days or even two weeks whatever we can say where we want to stay um join me in this webinar to see how something like that right and I

Could use a tonal voice can be uh boy let’s you know I’m gonna put someone’s name in here I’m gonna say russell brunson I like using that one let’s pop out a few outputs and see what it does we’re all clicked one of those guys here yeah you just gotta look at my shelf maybe that’s a good example of that right his 30-day book none of that is his it’s just interviews with people you know um a lot of us have uh you know we are we have that like right now I’m doing an interview this is a great opportunity for some kind of an output there as far as a book is concerned okay attention to future authors did you know you could write your book unless today’s joining me for this webinar I’ll

Show you how to write your book uh redundant here but something you know you have the first you know I’m not going to explain this here um but maybe I can come back again the next week’s office hours and talk about how to use this to actually build out your on our scripts and your webinar emails that’s what I use it for you got to remember it’s a computer and some of these are good and some of these are not so much um I’ll show you the process of writing the book from start to finish I’ll show how it can be done in just 10 days or less you don’t need any experience when writing and marketing all these tools provided for you all of my best-selling books have been written with this new method

Now I want to show you once uh this once in a lifetime opportunity where anybody can become an author blah blah blah blah blah blah right although I’m going to take you to write that and I wrote ten different options that I could dig from in what 15 seconds just to be clear those three things those three inputs are the only inputs it’s using to generate this content guys so um it you can see how I mean how quickly with the right tools the right structure um you know understanding your customer avatar knowing your why right figuring out your you know your goals for your your readers and yourself you can see how this can blow up into a 15 000 word you can use up to 600 characters as of right now in this

Template to describe it right so you got a lot of room to to give jarvis more to work with to come up with more unique content and a lot of times I’ll take these and double up on them so like maybe since I like this I’ll take this and go back and throw this into the pas or the content improver let’s just try that and put that there and come back over let’s change the total voice this time too oh yeah like what uh empowering is a good one too sometimes playing around with that one today all right okay oh all right it’s burping uh which it does it everyone’s looking so many people are loving it and liking it let’s go over to content and proofread instead throw that paragraph in there every once

In a while it’ll kick back in because it’s so popular but I use this and I’ll show you I won’t write emails but I’ll show you some examples I I did before the show to get this in here so if you’re looking to be a successful author you want a pro you want the process of writing your book uh writing your book done or getting your uh you know whatever finished in less than 10 days then this webinar is for you I will show you how it’s possible join me blah blah blah I love that that’s really great good stuff I mean right there I mean I I could sit here and think for about 15 minutes and write about type out 10 different iterations in a word doc and then think about which one

Would be best or I could do this and be done grab that copy throw it in my easy webinar registration page and away we go so much better that way like even even writing the emails for that so I was playing with that earlier as well so I wrote down um this is an invitation to a webinar thursday at 1 o’clock we’re teaching you why you should write a book to build your credibility as a coach or course creator writing a book is easy with jarvis version ai and this is subject lines right and so isn’t the email yet but this is how I start with my subject lines when I’m writing my reminder emails and things like that so um do you struggle to be seen as a credible as a credible coach love

That you struggle to be seen as a credible coach great persuasive copy uh what was the top one there build your credibility as a coach of course creator not as strong as the second one but that’s not bad but you can see how right there I mean I did this before and I just pushed the button and created 10 different uh email subject line options and again just like sakurai was saying it’s only using this so if I just change this to hey remember to join me you know thanks for signing up for the webinar here’s a reminder to show up then it’s going to you know obviously it’s going to put that in there so like if I would even just put this and say um you know thank you for registering let’s see

What it does for my webinar on how to write the book in seven days typewrite um remember to show up let’s just see what it does with that because you don’t have to actually type out the thing we’re just we’re giving it a concept we’re giving it a you know just like a starting ramp let’s see what it does right oops oh I just wanted I’m jarvis you’ve been wearing a reminder to write a book you’re registered for my webinar how to write a book consultation remember it’s a week so obviously I’d have to go in here and kind of change and tweak some of this copy but the the point that we’re trying to bring out here is that uh let me stop sharing my window here go back is um you know you

You’re like just like we said you know you’re you’re putting in your thoughts and saying okay here’s what I here’s what I where I’m heading I could sit here and I could type for the next 20 minutes and think or I could let it guide me now a lot of times and matter of fact most of the time when I’m using jarvis I don’t necessarily use what it’s giving me but it’s gotten me 90 percent of the way there and now one tweak or another or it’ll bring up another idea that I hadn’t even thought of and go oh I like that but I’m going to add this twist to it and then put that in my email or that on my registration page um the other thing that’s really great as far as we’re

Talking about webinar registrations is those nasty bullet points that we cannot we always struggle with on our registration page like what am I going to put on why they should show up right you know bullet point bullet point well jarvis has a tool in there and it’s great for writing a book too is coming up with the points right um and if you think about it going back to our original conversation of why it’s easier to write a book like that it’s because bullet points are whatever like here’s point one point two point three point four you take that same framework and you expand on it and now you’ve got a webinar or you expand on it again and you got a book or you got a course or you got a mastermind it’s it’s

It’s the same information it’s the same framework you’re just allowing jarvis to help you down the road to to build that out so anyway um if I can offer here’s some comment here from rob if I could offer a pre-jar pro guideline formula for an authority book out a book could be written quickly by making a list of four faqs about your subject and then the list should be asked questions yes absolutely those those that’s a good formula should be like the core questions all that kind of stuff uh use a talk to text program transcribe yep and matter of fact we were talking about that before the show when we were doing our pre-meeting about how much easier it is I use otter ai on my phone um we’ve used we’ve talked about using

Descript it is so much easier to just talk through things and then pop it in there um yes and then each of the rob says each of those answers become a chapter and then you pop it into jarvis and boom away you go so absolutely um yes let me share my screen here I’ve already put the link to the challenge in the facebook group I put the link to the book patch now I’m going to link to the book in there as well here and um you told me before the show that the price for the challenge right now the price is 149 or 147 what is it 147 47. 47 but it is going up to what and when 497 after uh 10 pm central tomorrow tomorrow yes and that is is this this

They didn’t plan that for this presentation it’s not like just 24 hours to get in it’s been planned for a while I can tell you that um and so the price right now for the challenge and the link is in the facebook group is 147 but it’s going up to just shy of 500 tomorrow uh you said 10 o’clock with 10 000. yeah so um yeah so you want to make sure that you get in if you’re interested in getting in now this would be the time to do it money well spent I can tell you that 100 even if you have to delay you can’t afford it or don’t know the time to do it right now and you have to pay the 500 it’s still going to be worth your money think about

The the the number of registrations you’re going to get the credibility you’re going to have to be able to get on a registration page on the webinar and say hey skip foster author of xyz formula for whatever success right um rob in the boot you know you’ve said you’ve written several books and you said how it’s helped you with your credibility that you understand um what it means to be able to have a book I’m interested to know what rob’s books are yeah rob yeah see did you put that in there and I just want to clarify for everyone that is interested in joining um we have been building this uh I think this is probably our seventh or eighth coming up um in july 12th is when it starts um and through that time

You know we’ve had I think last time we had a little bit over 50 people actually like register and buy into the challenge um but we’re doing live q a calls monday through friday that entire week where we’re like really working with people inside the challenge to um work through any kind of like roadblocks that you’re hitting with jarvis more questions in general and we bring in some other coaches um speakers people that have you know generally there they’ve already published a book but they’re experts in some other form in the publishing their presentation fields if money is an issue or something’s tight right now we’re more than happy to work out any sort of like payment plans we need to split it up um again this is still very early on at this stage

For this course we plan to continue to grow and build it but once you do get access to it you’ll be able to kind of go through all of the content leading up to that challenge so that you know it’s probably about 15 hours total worth of content from beginning to end um pretty high level stuff you’ll end up spending a lot more time actually writing your book but just a heads up I mean it’s about 15 hours of total content for anybody that does sign up just so you understand why we’re saying sign up in advance um there just so there’s no surprise the pre-work the two the work that you need to do before the challenge I think is around five hours um yeah of content so yeah 15 total total hours and

Then the live calls on top of that so um and we’re always trying to bring yeah an extra an extra coach or or someone that can provide value to the book publishing so uh we really are pulling out all the stops for local people but um the focus is minimum viable book right like getting that and we call it mvb which I really love um that’s the purpose of this challenge you know beyond that we can help you with with any other parts of publishing yeah and outside of the challenge the book it literally is exactly what we talk about and we we’ve included the worksheets and the outline templates with the book purchase too and along with I think three videos um one on jarvis one from john rhodes who’s he’s published hundreds of

Books and the other from matthew thrush who’s probably over 300 best-selling books right now has a publisher and a ghostwriter under his belt with the book for free for five bucks like we don’t want to make price a problem for anyone getting into this um if if you want to go deeper then the course is there and we’d love to have you join us yeah um and it it’s a it’s not a new thing it’s proven I mean that that’s the thing I want to make sure and stress is that not only I’ve been through it and like I said I’m not just somebody just you know sometimes I interview people on office hours and it’s like oh hey nice to meet you um I’ve been working with these guys you know working on my

Own book with these but I can tell you that that you know they have many success stories of people that have gone through this challenge and you know some have actually done it in seven days and some did it after the seven days but um they have several books published to their credit after this and it is a uh you know you guys have reason what I like about it you guys have resources it’s not just oh you know you gotta at the end you’re gonna have a word doc and good luck um you guys know your stuff you know I mean you got the book patch behind you you’ve got editors you got you know uh graphic design you got people that you can recommend and say look you know let’s get this done

Let’s get this let’s get you to the end result and let’s get you on amazon and let’s get you selling let’s get your funnel going let’s make some money for you uh it’s not just a matter of oh when you’re when you’re done you’ve got this big massive word doc um you know if you go all the way through they have the resources to give you to get you all the way to the finish line and beyond if you want to be so um this is this is definitely a very well worth well worth I would say well well worth your time and money and that’s a dumb factor um here’s where what I really want to stress to you and remind you guys again you guys are webinar presenters your webinar creators you also

Either maybe you’re sending people to a coaching service and getting somebody on a call at the end of your webinar to get them into your coaching service or you’re a course creator meaning you guys have tons of content already and I stress is the best beginning of this office hours your book is probably already pretty much finished it just needs to be refined and put into a front floor in the back cover and you know get it moving for those darby you want to touch on I mean a couple just even early adopters of the even early students that we had I mean had big successes with publishing publishing the book yeah I give a few um one immediate direct one that just reached out to me a couple weeks ago um sierra she went

Through the first challenge with us and wrote a book called not a sales book to outline basically her sales process for help I think she helps facebook group owners make more money from their facebook groups and other stuff beyond that um but she messaged me the other day she’s like hey someone saw me talking and holding my book up on one of my facebook lives that I was presenting at reached out to me about my book from there booked a call with my sales rep and closed up you know high ticket sale and just like awesome like reached out from the book inquired had the conversation right all the book did there was open up the conversation it piqued the interest it pre-sold the person that was interested in it because he already bought into

Her authority that she knew what she was talking about had a conversation with the sales rep and it was a done deal you know and like that process can happen with us more if you want to put more effort into it right that’s that’s all literally like only the beginning for one example um another one is austin who’s the cmo at conversion ai he wrote the book on subscription and helping companies transition into the subscription economy um he’s helped sas businesses grow add more emma rodder their to their business over the last few years he’s obviously growing sas companies himself and uh you he posted on facebook but he messaged me that someone found him by searching for like a subscription expert finding his book on amazon and then reaching out to book a call

With him and signing up for his subscription business all from just having the book out there right like he didn’t have to do any additional work for that to happen he just knew his target audience well enough he knew the type of how the structure of the book would help and that’s what we help you more importantly like if you’re gonna do anything in your book make sure the introduction works like there’s there’s study the best sellers see why they’re doing it we give we have some training on this as well but like if all somebody does is read your book they should be sold on what they want to do next with you by that point or at least be sold enough to read the rest of the book right that’s what the introduction’s

Supposed to do but I don’t think that you know this lady said I read like the first intro and like the first chapter your book and I had to like reach out right because he’s the expert on subscription now he’s got a book like he’s getting business because of it right and that’s again we’ve got dozens of people that have gone through and are seeing like starting to reap the rewards of this book and going on to write other books so if you’re interested as well feel free to reach out to me directly on facebook I’m on facebook messenger all the time so if you have questions about it um like darby a rollins I think right now but rob commented back here he said uh most of his books are on the business side

Of karaoke and bar live promotions and he said it’s a small niche but it’s made me one of the top authorities on the subject I think I’m the world’s best-selling author on it it leads to speaking engagements consulting et cetera made a lot of money on the book sales themselves probably less than 500 but I’ve made six figures due to the authority it gave me as a as an author so absolutely cool so think about that in terms of even if you missed the the deadline for the 147 to the 500 what’s 500 if you’re watching the replay you think oh I’m too late you’re not too late rob just said in the comments he’s made what he said he said six figures didn’t I think I read that yes he’s made six figures winning

Authority in his space is 500 bucks worth six figures a trade off for six figures yes absolutely so it’s kind of a no-brainer for me I don’t know how to turn off the phone on my I muted it everywhere else I’m like how do I turn it off on my computer it gives us that musical interlude we need background yeah it’s also for people watching that just want to like learn more about the stuff in general we have a free facebook group called jarvis underground which is a segment of conversion ai community using jarvis to do write sell market published books um all that above so we’ve got a youtube channel that we’re growing um you know putting out content around this topic as well so expect to see more of that over over the

Year plus you know as as we kind of are working on this thing but would love to see inside the facebook group yeah all right uh any last questions I know there’s about an eight eight-second delay between us and facebook so I’ll kind of keep talking here while we’re waiting for him but anybody else have questions I have put in there the links for the the jarvis underground group he just mentioned I put a an amazon link for the book and for the bookpatch.com and if you guys have any other questions before we leave if you are watching the replay make sure you put pound replay in the comments uh don’t think oh I missed it I had a question for him you can still ask your questions and if I can’t answer it I’ll

Make sure that I get an answer from these guys and uh maybe you know we’ll we’ll get some people from this group into their group and maybe we’ll have them back after that we can get some more people in on the next challenge as well but um yep they’re saying thank you thank you um great so I appreciate you guys and remember office hours is again uh next tuesday it’s always tuesday and thursday at 2 p.m central time so next tuesday 2 p.m central time you can stop in here we usually do an ama format but this was a whole lot more fun than just listening to me talk for a whole hour I’ve been waiting for some comments to come through and actually you were much more engaged for this anyway so I had

A blast today all right thank you very much we’ll see you guys next week on tuesday at 2 p.m for office hours again thank you bye

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