The hardest part of AI image generation isn't making one good image — it's making the same character again and again. Consistent style, face, and personality across a whole campaign is where most tools fall apart. In this live demo, Dr. Bruce Fleck shows how to build repeatable AI-generated characters in Ideogram.
What you'll learn
- Why character consistency is the hard problem in AI imagery
- A step-by-step method for repeatable style and identity
- How to hold personality and branding across generations
- How to scale a character across an entire campaign
The approach
- Define the character. Lock the visual identity — style, features, personality — before you scale.
- Build the repeatable prompt. Establish the consistent base you'll reuse for every image.
- Generate variations. Produce new scenes while holding the character's identity steady.
- Apply across the campaign. Use the consistent character for branding that feels cohesive.
What you can do with it
- Create a recognizable brand character that recurs across content
- Keep visuals cohesive across a campaign
- Scale image production without losing identity
- Build a visual mascot or spokesperson with AI
Watch the live demo
Dr. Bruce Fleck's full walkthrough is in the video above, or watch it on YouTube. Start creating at Ideogram. Bruce is the author of The AI-Powered Professional — early access at brucefleck.com/get-ai-powered.
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